Archive for August, 2012

trend alert! instagram your accessories

 

 

If you’re like us, you’re ob-sessed with Instagram (shameless plug: check us out @tartecosmetics for insider pics and behind-the-scenes shots)—we admit it, we even check it before our morning latte! So you can imagine how delighted we were when we stumbled on this genius instagram idea. Meet casetagram, a site that lets you design your own iphone, ipad, or smartphone case using your own Instagram account. You pick it, they print it. Talk about a one-of-a-kind; the options are endless!

Sneak a peek at Maureen’s personal design to the left.

 

 

 

the short end of summer

In these last few weeks of summer, we still have a handful of outdoorsy events to attend — hello Labor Day! Why not spend them in the most quintessential warm-weather item: shorts? No longer relegated to the most casual of occasions, there are now shorts for pretty much any occasion. Send off summer in style, in these four types of shorts. More >

girl crush: zoe kazan

Move over, Deschanel, there’s a new Zoe in town. This one’s got that quirky charm, major hipster cuteness, and big, blue eyes – and she’s also got serious acting and writing chops. tartelettes, if you haven’t heard of her, meet Zoe Kazan: playwright, Broadway star, actress, and all-around talented lady. Now, with the debut of her film Ruby Sparks – in which she stars alongside real-life Brooklyn-based boyfriend, Paul Dano – she can now add screenwriter to her list of entertainment-world accomplishments.  More >

tarte celebrates it’s mommy-to-be, candace!

It’s been a season of celebration and change for the tarte team. It seems not a week went by that we weren’t toasting life moments, engagements and weddings — both planned and spontaneous! But, perhaps the most joyful news was that Candace, our director of communications and market strategy, is expecting. A backbone member of the tarte team, Candace is one of the people that really makes this company tick — we knew we had to surprise her with a fête worthy of the PR dynamo! More >

icon envy: christie brinkley or brooke shields

Let’s say you wake up tomorrow and it’s 1985 — arguably one of the best years in recent American history: the fashion scene had finally shaken off the shagginess of the ’70s, Wall St. still seemed heroic, music hadn’t shattered in to a million genres and subgenres, and John Hughes was still making movies. Now take a moment and think about your 1985 self. Who’s magazine cover would you leave on the nightstand for style inspiration, Booke Shields’ or Christie Brinkley’s? More >

back-to-school: 10 questions with eleventh gorgeous

Still haven’t stocked-up on your back to school necessities? No worries, we’ve wrangled two of our favorite beauty and lifestyle gurus, Tracy and Stefanie from Eleventh Gorgeous, to give you their foolproof tips on starting the new semester in style.

Plus, check out their back to school ‘what’s in my backpack’ video  and learn how to get 20% off tarte.com.

Would you wear sweatpants or jeans to class and why?
Tracy: My go-to outfit would be jeans, a cute top, and sandals. If I’m running late, I’d wear yoga pants and a t-shirt and throw my hair up in a ponytail. More >

what does your lipstick say about you…?

Ever hear of the lipstick index? It’s the theory that lipstick is an economic barometer. Hmmm, cosmetics predicting finance… maybe. But one thing we know for sure is that the way you apply your lipstick can predict key personality traits.

Need proof? Reach into your bag, pull out your lipstick and compare it’s tip to the seven most common shapes of used lipsticks, which are listed below. Then let us know how closely your personality matches up!

 

One steep angle: The Power Broker

She is self-confident, well-balanced, conscientious, and has a love for detail. With her drive and ingenuity, she gets over every hurdle. She has a perfect memory, doesn’t bear grudges, and is always the center of attention in her circle of friends. In her life, everything always goes steeply upwards, just like the shape of her lipstick. So she is not the type of woman whose place is in the kitchen – nobody can control her.

More >

scents of summer

Some perfumes are just meant for certain seasons. In the heat of the summer, we want nothing to do with the musky and spicy eau de toilettes that grace our wrists, and heat up the blood during the winter. Instead, seek out light, airy summertime scents that are bright, sensual, and a little flirty – just like our mood.

Clockwise from the top: Stella McCartney’s Summer rose, Annick Goutal’s Nuit Étoilée, C.O. Bigelow’s Lemon Leaf, Jean Paul Gaultier’s Classique Summer, Diptyque’s Eau Rose, Tom Ford’s Neroli Portofino, Marc Jacobs’ Daisy Eau So Fresh, and Jo Malone’s White Lilac & Rhubarb Cologne.

 

back-to-school: 10 questions with the college prepster

Back to school — there’s something about the phrase that makes us feel giddy. Whether it’s returning to the halls you’ve been strolling for the past few years,  setting up a dorm room for the first time, or heading back to the classroom as an adult with a career, going back to school is always exciting, nerve-wrecking, and, kind of a big deal. And the best part?

The prep: new clothes, new supplies, new books…it’s not something to be taken lightly. With that in mind we turned to a handful of bloggers and vloggers for some tips and stories to prepare you for your most memorable and productive semester yet.

First up: Carly of thecollegeprepster.com, a recent college grad who’s blog covers everything from fashion know-how to study tricks. We asked her to gives us the low down on what back to school is really about.  Added bonus: check out Carly’s back-to-school must haves and get a special discount code for 20% off tarte.com!
More >

girl crush: alison brie

Very few actresses will ever star on a hit TV show, very few actresses will ever work on possibly one of the greatest drama series of all time, fewer still will be revered at both the Emmys and Comic Con, or threaten Joe McHale with paintballs…twice. More >