This weekend tarte had the pleasure of kicking off Fashion Week at the Bryant Park Hotel with eco-chic designer Susan Woo! Despite all the chaos backstage, I was able to interview Susan (we’ll be posting the video on YouTube this week) and hear about her Medieval armor inspiration for the Fall 2010 collection. The one thing she consistently mentioned was that this modern-day woman is an effortless beauty. Collaborating with the tarte team, natural makeup artist Tina Turnbow complimented the wearable organic wools & cottons with a natural look for the presentation. The makeup was all about dewy, luminous skin with slightly flushed cheeks and berry stain on the lips. With glowing skin and tousled tresses by Bumble & Bumble, it’s definitely a look that’s easy to recreate and great to rock both day & night. Oh, also spotted looking flawless at the presentation was The Hills’ Olivia Palermo. Love her.

Xo,

Kristin