Posts tagged makeup

Get the Look: Allure Best of Beauty Winner our Amazonian clay 12-hour blush!

As you may have heard, last week Allure magazine awarded our Amazonian clay 12-hour blush the best powder blush of 2011! We were honored by the recognition and thought a little tutorial was in order — for both our longtime fans and tarte newbies.

 

 

You can purchase your perfect shade of 12-hour blush here!

 

Get Jennifer Carpenter’s Emmy Look

Hollywood makeup artist Florido Basallo used tarte cosmetics to create actress Jennifer Carpenter’s glowing look for last night’s Emmys.

The Inspiration: “Jennifer’s dress for the Emmy’s was gleaming with elegance. I wanted to complement it by giving her glowing, sun-kissed skin, with lined lids and lashes.” –Florido Basallo

Complexion: He mixed tarte’s Amazonian clay illuminating serum with foundation to keep her skin luminous and fresh. He set her look with tarte’s smooth operator™ micronized clay finishing powder.

Cheeks: For luminous warmth, he cocktailed tarte’s Amazonian clay 12-hour blush in blissful, and tarte’s matte waterproof bronzer in park ave princess.

Eyes: For fluttery lashes, he double coated her lashes using tarte’s lights, camera, lashes! clinically-proven mascara, then lined her eyes with tarte’s multiplEYE™ clinically-proven lash enhancing liquid liner to define her lashline. He also added definition to her brows with tarte’s Amazonian clay waterproof brow mousse in taupe.

Lips: For a simple yet sexy shot of shine, he added tarte’s LipSurgence™ lip luster in adored.

Finishing Touch: He spritzed tarte’s celebutante moisturizing dry oil spray over her décolletage, arms and legs for a glistening final touch.

Tell us what you thought of Jennifer’s Emmy look on our Facebook page.

Get Minka Kelly’s Emmy Look

Last night celebrity makeup artist, Matthew Vanleeuwen, created a gorgeous look for Emmy’s presenter Minka Kelly using tarte cosmetics.

The Inspiration: “Minka’s dress had this amazing 40s feel to it, so I wanted her makeup to be a modern, fashionable twist on that classic 40s look.” –Matthew Vanleeuwen

Complexion: First, he smoothed tarte’s smooth operator™ Amazonian clay illuminating serum all over to brighten Minka’s complexion. Then he blended tarte’s Amazonian clay full-coverage foundation in tan to even out her skin tone. He dusted tarte’s smooth operator™ micronized clay finishing powder under the eyes and down the nose to set her makeup and minimize shine, and brushed tarte’s smooth operator™ Amazonian clay finishing powder in bronze over her cheeks, chin, and forehead to add a soft contour.

Cheeks: He made her cheeks pop by dusting tarte’s Amazonian clay 12-hour blush in blissful from the apples of her cheeks, up along her cheekbones.

Eyes: Vanleeuwen used shadows from tarte’s neutralEYES eye shadow palette volume II. He started by brushing matte taupe over the entire lids, blending it over the creases, and up and out onto the brow bones. Then he pressed shimmering soft peach onto the lids and into the lashlines. He added depth by blending matte plum from the outer corners of the creases to the middle of the lids. He defined her eyes by lining her lashlines with emphasEYES™ aqua-gel liner in black, and then going over the line with tarte’s multiplEYE™ clinically-proven lash enhancing liquid liner, and extending it just past her lashlines for a subtle winged effect. He finished with two coats of tarte’s lights, camera, lashes! clinically-proven mascara on upper lashes and a subtle coat on her lower lashes.

Lips: Vanleeuwen layered two colors to create Minka’s fresh berry pout. He used tarte’s LipSurgence™ matte lip tint in hope to add a natural,rosy-looking color, then finished with tarte’s LipSurgence™ lip luster in Pouty for an added dose of shine.

Tell us what you thought of Minka’s Emmy look on our Facebook page.

 

Become a tarte starlet this Saturday!

Indulge in old Hollywood glamour as we unveil the starlet, our incredible, Sephora exclusive new palette for the holidays!

Where: Sephora 34th Street; 130 West 34th Street between 7th Avenue & Broadway in New York City

When: Saturday, September 24, 2011; from 12pm to 6pm

What: Be one of the first to see the starlet, an ultra-glamorous tarte limited edition makeup vanity inspired by the screen sirens of the past. You’ll also have the opportunity to get a dazzling mini-makeover from a tarte makeup pro!

Bonus: The first 100 attendees to check in on Facebook between 12pm and 3pm will get a free deluxe-size tarte lights, camera, lashes! clinically-proven natural mascara – just show us your check in on your phone!

 

See you there!

Koryn

natural beauties

At tarte™ we’re inspired by the everyday woman—teachers, lawyers, fashionistas, new moms, working moms, grandmas (or as our Executive Director of Sales & Education likes to say: glam-mas) and our list goes on! We love learning about this woman and enhancing her natural beauty with good for you glamour. To us it’s important that we celebrate these natural beauties year-round. So we hit the streets of NYC, stopping real women at random and convincing them to dish their makeup secrets.

name: Niyati

day to day: Non-profit administrator

beauty philosophy: Naturally unnatural

by the numbers: An average of 10 minutes to apply four products daily.

must-have product: “Eyeliner, I look dead without it!”

first makeup purchase ever: “When I was 12 I was really into blue eye shadow. That was a really bad idea, but I soon gave it up.”

must-know tip: “I stand by the “don’t wash your hair every day” rule. When you wash too often, your hair dries out. Dirty hair is softer and looks healthier.”

Let us know what you think of our new, weekly blog series: natural beauties. Maybe you’ll be our next natural beauty!


 

natural beauties

At tarte™ we’re inspired by the everyday woman—teachers, lawyers, fashionistas, new moms, working moms, grandmas (or as our Executive Director of Sales & Education likes to say: glam-mas) and our list goes on! We love learning about this woman and enhancing her natural beauty with good for you glamour. To us it’s important that we celebrate these natural beauties year-round. So we hit the streets of NYC, stopping real women at random and convincing them to dish their makeup secrets.

name: Michelle

day to day: Makeup Artist—this was pure coincidence, we had no idea Michelle was a makeup artist when we stopped her on the street.

beauty philosophy: “Less is more! Everyone looks better with a little makeup, but don’t go overboard.”

by the numbers: An average of 10 minutes to apply six products daily.

first makeup purchase ever: “A horrendous raspberry colored blush.  I was probably 10 or 12.”

must-know tip: “Use blush! I think a lot of women underplay blush, they don’t understand how much it can enhance the face. Blush brightens, it makes you look younger.”

Let us know what you think of our new, weekly blog series: natural beauties. Maybe you’ll be our next natural beauty!

Get Enchanted… Everybody!

Just like a perfectly broken-in pair of jeans, the right lip color should be comfortable, flattering, and make you feel fabulous about yourself when wearing it. But is there one tone that looks good on every one? For years, you’ve read that if you have pink undertones, you should wear this shade, or if you have olive skin, that shade will work best. But guess what? tarte’s Lipsurgence™ natural lip tint in enchanted flatters literally every girl under the sun – whether she’s blond or brunette, tawny-skinned or alabaster.

As a freelance makeup artist for tarte, I work with women of all ages and ethnicities. tarte’s incredible high-performance natural™ line has specific shades that flatter every complexion, from the palest porcelain to the deepest walnut. However, at tarte events (check out an Ulta or Sephora near you!), I often find myself reaching for enchanted over and over. It’s a beautiful medium rose that, when applied, is the perfect “your lips, but better” shade. No need to struggle with a tricky lip brush or sharpener, because it’s packaged like a chubby crayon that you can twist up and slick right on. With its staining power, it lasts from sunrise to sunset with no need for touch-ups! What could be better for a busy beauty like you?

To show all of you fabulous tartelettes how versatile enchanted is I’ve applied it on three gorgeous tarte staffers here at our office, all with dramatically different complexions and coloring. For intensity  purposes, I’ve also applied it in three styles for various occasions – for casual weekend-wear, for long days at the office, and for a fun night out.

So, like those super-slimming jeans you’ve had for years –you know the ones  that make your sharp blazer and heels look downtown or dress up your super-comfy sweatshirts—enchanted will be your new go-to, whether you’re out dancing or lounging around the house (glamorously, of course!).

Will you be enchanted?

xo,

Charlotte & Jen

Charlotte loves tarte

tarte smooth operator™  Amazonian clay serum

tarte smooth operator™  Amazonian clay finishing powder

tarte  LipSurgence™  lip luster

tarte lights, camera, lashes! Natural mascara

Get the Look:

When tarte met BabyCakes…

For those of you who have not already met, let me introduce you to BabyCakes, NYC’s (& LA’s!) most-celebrated vegan bakery. This fantastic sweet shop offers all your favorite treats from cupcakes and brownies, to their signature (must-try) cookie sandwiches. Although all of their organic goodies are free of gluten, wheat, soy, casein, egg and refined sugar, they certainly don’t taste like it! Yesterday we had an office birthday (Happy Birthday Kate!) and celebrate we did with a cake plate piled high with BabyCake’s cupcakes in the dreamiest of pastel colors (a la ‘The Umbrellas of Cherbourg). What’s sweeter than red velvet frosting? The fact that BabyCakes is just a 10 minute subway ride from our office (score!) Located in the super-hip lower east side at 248 Broome Street (between Orchard and Ludlow), it’s our ultimate snacking destination. Be sure to stop by if you happily find yourself in New York. Say goodbye to your prior notions of “crunchy granola” health food and hello to beautiful, colorful cookies and cupcakes that are impossible to resist!

Tell us what’s your favorite local bakery?

xo,

Jen