Posts tagged NYC

attention NYC tartelettes….

What are you doing this Saturday? Come visit us at Columbus Circle Sephora…free makeovers, gifts bags, music, fun  and a lot of Holiday beauty!

Important Update

Dear tartelettes,

Due to Hurricane Sandy the tarte offices and customer service line will be closed from October 29th until further notice. We will reopen as soon as it is safe to do so. If you need to contact us in the meantime, please send an email to info@tartecosmetics.com, and we will answer it as soon as possible.

Our thoughts are with those who have been affected by the storm. Please stay safe tartelettes.

xo,
the tarte team

tarte breaks a sweat at FlyWheel

As you know, we’re all about high-performance naturals at tarte—we’ve got a roster of amazing waterproof, budgeproof, sweatproof, and 12-hour long-wear products to keep you looking fantastic no matter what. So, in the spirit of the Olympics, we invited some of our favorite beauty bloggers and editors to join us for a spin class and test some of these products out at FlyWheel Sports in NYC. More >

tone it up meet-up in times square

tartelettes, if you haven’t heard, Tone It Up is hosting another Bikini Series — 8 weeks of fitness, nutrition, beauty and fun  to get you summer-ready — and we’ll be part of their summer beauty bag giveaway!

We stopped by their meet-up with Self Magazine at the Oakley store in Times Square today to check in with these bronzed fitness divas — and envy their already bikini-ready bods. Yeah, that’s me in the middle photo!

Want to know more about Tone It Up’s Bikini Series? Visit their site, toneitup.com, and watch the video below.

get the look: Hailee Steinfeld at the 2012 Met Gala

 

“I knew I wanted to create a playful and colorful look for Hailee, to compliment her exquisite Prada dress.” – Stephen Sollitto, celebrity makeup artist

 

To begin Stephen used tarte’s Amazonian clay waterproof concealer in medium to even out Hailee’s complexion.He then used tarte’s airbrush finish bamboo foundation brush to buff in Hailee’s Amazonian clay 12-hour full coverage foundation with Broad Spectrum SPF 15 in medium to create a flawless complexion.

 

Cheeks:

-Stephen used tarte’s Amazonian clay 12-hour blush in exposed, a warm nude, on the apples of her cheeks and along her cheekbones.

 

Eyes : 

-He started by applying tarte’s  Amazonian clay waterproof cream eyeshadow in plum smoke on her lids.

-To add further definition, he used tarte’s smolderEYES™ Amazonian clay waterproof liner in bronze as a shadow along Hailee’s lash line to make her eyes pop.

-He finished by lining her eyes with tarte’s Amazonian clay waterproof eyeliner in black.

-For extra volume Stephen applied two coats of tarte’s lights, camera lashes!™ 4-in-1 clinically-proven mascara.

 

Lips:

-To complete Hailee’s playful look, Stephen filled her lips with tarte LipSurgence™ matte lip tint in lucky, then added major shine with tarte’s maracuja divine shine lip gloss in glisten.

 

 

 

fall trends from New York Fashion Week

Well, tartelettes, that’s a wrap: New York Fashion Week is officially over. The last makeup cases and sewing kits were packed up at Lincoln Center last night… but, for us, the fun is only getting started.

Now we get to play dress-up! We’ve checked out our favorite shows and pulled a few trends that will be inspiring our fall wardrobes.

who wears the pants?

After a few seasons of watching ethereal dress after ethereal dress traipse down the runway, it was a pleasure to see a more moody and structured silhouette return for fall 2012. Gorgeous, tailored trousers were everywhere, such as this fifties-inspired pair from J.Crew.

sparkle on!
Sparkles littered the runways this year, as designers sprinkled them on everything from coats to gowns. This fully-glittered dress from Theysken’s Theory stopped us in our tracks.

suit up

Menswear continues to be a strong fall trend. Strong-shouldered, suiting-inspired coats and full-on pantsuits appeared in shows everywhere; the Ralph Lauren collection was dominated by them.

gettin’ chunky

When it’s cold outside, there’s nothing we love more then a ridiculously oversized sweater. If you’re like us, you’re in luck: fall 2012 brings tons of chunky and loose-knit jumpers, like this one from Michael Kors.

Make an outerwear statement

Many a designer sent statement coats down the runway this fashion week – a practical counter-balance for all those sheer tops! We adored this kaleidoscopic version by Rodarte.

the dark side

The overall sentiment in the design world seems to have shifted from soft and girly to dark and moody. From the abundance of dark colors – wine and black being the most common – to the more structured silhouettes, the clothes this fashion week seemed more brooding and complex and, therefore, more interesting, like this look from Yigal Azrouel.

pic of the day: a living legend on 5th avenue

One of the perks of living in NYC? You never know who you’re going to run into. Early this morning, Jenna, tarte’s creative marketing manager bumped in creative great Simon Doonan on 5th Ave. In her own words:

“So sleepy this morning… but awake enough to notice Barneys New York‘s Creative Extraordinaire Simon Doonan walking down 5th Avenue next to me… which is why I had to grab him (with force) for a photo op. Ha! The best part? He was oh-so-genuinely-nice and what’s nicer than being nice AND having amazing style? They go hand in hand.”

Have you ever run into a living legend on the street? Tell us all about it, or better yet, share a photo!

 

Become a tarte starlet this Saturday!

Indulge in old Hollywood glamour as we unveil the starlet, our incredible, Sephora exclusive new palette for the holidays!

Where: Sephora 34th Street; 130 West 34th Street between 7th Avenue & Broadway in New York City

When: Saturday, September 24, 2011; from 12pm to 6pm

What: Be one of the first to see the starlet, an ultra-glamorous tarte limited edition makeup vanity inspired by the screen sirens of the past. You’ll also have the opportunity to get a dazzling mini-makeover from a tarte makeup pro!

Bonus: The first 100 attendees to check in on Facebook between 12pm and 3pm will get a free deluxe-size tarte lights, camera, lashes! clinically-proven natural mascara – just show us your check in on your phone!

 

See you there!

Koryn

tarte Rocks Fashion’s Night Out

Another New York Fashion Week, another Fashion’s Night Out — and it was a huge success! We were so excited to meet all the tartelettes who made it out, as well as those who tweeted along with us through the night.

The tarte™  team set up shop at Sephora 5 Times Square to celebrate FNO and our tarte™ for True Blood ™ collection,  where the stunning and eco-friendly celebrity Kristin Bauer, aka Pam from True Blood®, made an appearance. She looked absolutely gorgeous thanks to the help of our very own tarte makeup artist Tony Ballard. (p.s. Our next blog post will feature Kristin’s complete look with details on how you can recreate it). Kristin was wearing tarte’s LipSurgence™ matte lip tint in fiery, which gave her a perfectly sultry pout. Despite her day job playing the severe vamp Pam, Kristin was incredibly friendly and easy going. She stayed for over two hours to greet fans and pose for photos — the line to meet her stretched all the way around the store!

While Kristin was True Blooding it up with fans, our super talented team of tarte makeup artists were hard at work, giving mini makeovers to lucky FNOers (yeah, that line was pretty long too). By the end of the night Sephora was packed with perfectly done, sparkling red pouts.

And that’s not all, downtown, QVC hosted a star-studded event with a to-die-for beauty bar. While celebs like Heidi Klum, Isaac Mizrahi and Sarah Jessica Parker mingled, tarte’s very own Jen and Leigh were teaching party-goers how to create the perfect lip with LipSurgence™ lip tints.

And for those who couldn’t make it to any of the events in person, we also hosted our first FNO twitter raffle. We’re so pleased to announce @jules79200 as the winner of an exclusive tarte™ for True Blood ™ prize package!

It was a great evening, and we can’t wait to do it again. If you have stories or pictures from any of the events we’d love for you to share them with us on Facebook and Twitter!

 

Xo,

Koryn

 

Fashion’s Night Out is Here!

Hello tartelettes!

Tonight is Fashion’s Night Out and tarte™ is thrilled to be a part of it! For the past three years this event has taken over New York City, drawing trendsetters, fashionistas, design junkies, and glamour girls—and guys—from across the nation to ring in New York Fashion Week. We’ll be participating in not one, but three events tonight.

First, between 7pm and 9pm EST, we’ll be at Sephora Times Square hanging out with True Blood actress Kristin Bauer, giving mini makeovers and raffling off tarte™ for True Blood™ packages. Those of you not in New York can enter our online raffle. Tweet out ‘tarte rocks #FNO’ and  link to this blog between now and 9pm EST and *you could be selected to win a tarte™ for True Blood™ prize package.

Then from 6pm to midnight EST we’re participating in QVC’s Fashion’s Night Out Experience Event, where you can meet us in person— the event will be held at 428 Broadway in Manhattan and is open to the public!  tarte fans will have the opportunity to get pretty pout makeovers with our Lipsurgence™ lip tints and lusters while learning how to create the perfect lip.

Can’t catch either of these in person? No worries, for the first time ever FNO is bringing the celebration online.  If you visit tarte.com tonight, between 6pm and 11pm EST and purchase a multiplEYE™ lash enhancer with the code FNO, you’ll get the multiplEYE™ primer and mascara FREE!

Plus, we’ll be live tweeting the entire evening, giving you an exclusive behind the scenes look at FNO tarte style. So if you haven’t already, follow us now at @tartecosemetics.

It’s going to be a fashion and beauty filled evening of glamour and fun and we can’t wait to see you there!

 

Xo,

Koryn

 

 

*Our twitter raffle is only open to those with US addresses.