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shape tape hydrating foundation shape tape hydrating foundation

£33

Variations

  • Selected Shade: 8B porcelain beige (very fair skin with pink undertones)
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WHAT IT IS

Don’t hate, hydrate! This hypoallergenic, luminous-finish gel foundation featuring the same complexion-perfecting superpowers as shape tape concealer (link out) with an added boost of skin-smoothing, oil-free hydration will be your new bff.

WHAT IT DOES

  • Buildable coverage with luminous finish
  • Collagen & hyaluronic acid works to continuously hydrate, plump skin & refine pores
  • Won't crease, cake or fade

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

How To Use
  • Dab foundation directly to skin with applicator.
  • Apply three swipes of foundation to each cheek, two swipes to forehead, one down nose, and two on chin, then blend in circular motions.
  • For fuller coverage, apply additional swipes and blend until you’ve reached your desired level of coverage.
  • For best results, blend out with the shaper sponge (sold separately).

tarteist™ tip: Swatch the foundation on your jawline, blend it in & let it dry down before deciding on your ideal shade.

Why We Love It

It makes skin look dewy, healthy & flawless -- NEVER greasy or cakey.

CONSUMER PANEL RESULTS*

Immediately after application:

  • 100% said skin felt smoother & softer
  • 91% said skin felt more hydrated
  • 91% said skin appeared brighter
  • 94% said skin tone appeared more even
  • 91% saw a reduction in the appearance of dark spots.
  • 94% noticed a fresh & healthy-looking complexion
  • 94% saw fewer imperfections
  • 94% said this product felt lighter on their skin than other liquid foundation products

*Results based on consumer use study.

Ingredients

POWERED BY

  • hyaluronic acid: naturally-occurring ingredient in the human body which delivers moisture, firmness & suppleness to skin
  • collagen: helps plump the appearance of fine lines & wrinkles
  • vitamin C: antioxidant free radical fighter that helps prevent premature signs of aging & brightens skin

TARTELETTE APPROVED

  • hypoallergenic
  • tarte 12-hour power™
  • oil-free
  • dermatologist tested

net 30 mL / 1.01 Fl. Oz.

porcelain, fair beige, light-medium sand, medium sand, medium-tan sand, mahogany, deep honey, chestnut Ingredients: Water/Aqua/Eau, dimethicone, glycerin, PEG/PPG-18/18 dimethicone, octyldodecyl neopentanoate, butylene glycol, SD alcohol 40-B (alcohol denat.), aluminum hydroxide, stearic acid, alcohol, acrylates crosspolymer, atelocollagen, caprylic/capric triglyceride, caprylyl glycol, dextrin palmitate, disodium EDTA, disteardimonium hectorite, ethyl menthane carboxamide, ethylhexylglycerin, glyceryl polyacrylate, glycosphingolipids, hexylene glycol, hordeum vulgare extract, hydrated silica, hydrolyzed corn starch, hydrolyzed corn starch octenylsuccinate, kaolin, lauryl laurate, magnesium ascorbyl phosphate, menthyl lactate, methicone, methyl diisopropyl propionamide, mica, nylon-12, palmitic acid, pentaerythrityl tetraisostearate, pentylene glycol, phenoxyethanol, rosa canina fruit extract, silica dimethyl silylate, sodium chloride, sodium chondroitin sulfate, sodium dehydroacetate, sodium hyaluronate, sodium hyaluronate crosspolymer, triethoxycaprylylsilane, xanthan gum, zea mays (corn) starch. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499). ME111FL000021

fair-light neutral, light sand, light neutral, light-medium beige, light-medium honey, medium honey, medium neutral, medium-tan honey, tan sand, deep sand Ingredients: Water/Aqua/Eau, dimethicone, glycerin, octyldodecyl neopentanoate, butylene glycol, PEG/PPG-18/18 dimethicone, SD alcohol 40-B (alcohol denat.), aluminum hydroxide, stearic acid, acrylates crosspolymer, alcohol, atelocollagen, caprylic/capric triglyceride, caprylyl glycol, dextrin palmitate, disodium EDTA, disteardimonium hectorite, ethyl menthane carboxamide, ethylhexylglycerin, glyceryl polyacrylate, glycosphingolipids, hexylene glycol, hordeum vulgare extract, hydrated silica, hydrolyzed corn starch, hydrolyzed corn starch octenylsuccinate, kaolin, lauryl laurate, magnesium ascorbyl phosphate, menthyl lactate, methicone, methyl diisopropyl propionamide, mica, nylon-12, palmitic acid, pentaerythrityl tetraisostearate, pentylene glycol, phenoxyethanol, rosa canina fruit extract, silica dimethyl silylate, sodium chloride, sodium chondroitin sulfate, sodium dehydroacetate, sodium hyaluronate, sodium hyaluronate crosspolymer, triethoxycaprylylsilane, xanthan gum, zea mays (corn) starch. (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499), titanium dioxide (CI 77891). ME111FL000011

Use it with
the shaper sponge
the shaper sponge
£18
  • Reviews
  • Q&A
4.3 / 5.0
1,835 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
1119
407
145
84
80
Skin Tone
Light (543)
Fair (407)
Neutral (335)
Medium (309)
Skin Type
Combination (850)
Dry (800)
Normal (330)
Acne Prone (308)
This Product Is
Moisturizing / Hydrating (1511)
Long Lasting / Long Wearing (899)
Brightening (485)
Crease Resistant (429)
This Formula Is
Lightweight (1241)
Buildable (905)
Non Greasy (624)
Full Coverage (623)
Skin Tone
Neutral
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
This Formula Is
Lightweight
Naked
It's has great coverage while being lightweight and moisturizing.
April 22, 2019
Springfield, IL, US
Age: 45-64
Purchased
3 weeks ago
About Me:
Skincare Obsessed
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Long Lasting / Long Wearing
This Formula Is
Buildable
Keeps my face flawless all day and keeps me from drying out.
This review was collected as part of a promotion
April 21, 2019
Modesto, CA, US
Age: 45-64
Purchased
10 months ago
About Me:
Basic Beauty
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Long Lasting / Long Wearing
This Formula Is
Buildable
Becoming a favorite
Hydrating yet full coverage, I love it. Replaced all my foundations with this baby ??
This review was collected as part of a promotion
April 21, 2019
Dubai, Al mizhar, AE
Age: 25-44
About Me:
Trendy Tartelette
Skin Tone
Light
Skin Type
Combination
Acne Prone
This Product Is
Moisturizing / Hydrating
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Buildable
Great foundation
My favorite foundation! Wonderful medium, buildable coverage that doesn't feel heavy or cakey. I have combination skin, and it doesn't dry me out and make me patchy, or make my face oily.
This review was collected as part of a promotion
April 20, 2019
Cleveland, OH, US
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Oily
Acne Prone
This Product Is
Moisturizing / Hydrating
This Formula Is
Buildable
Foundation Review
I love the colour match of this foundation, it's spot on! However I don't feel it is long lasting and I am struggling to find a foundations that isn't settling into my pores leaving a polka dot pattern around my nose.
This review was collected as part of a promotion
April 20, 2019
Newcastle, North East , GB
Age: 25-44
Purchased
1 month ago
About Me:
Total Newbie
Skin Tone
Neutral
Skin Type
Oily
Combination
This Product Is
Moisturizing / Hydrating
This Formula Is
Buildable
Really great formula, however...
I have recently started using make up again after several years of not wearing it. I chose Tarte as my first brand to dive into foundations. Though I really liked this formula, I had a difficult time keeping it out of my lines and wrinkles. That is not Tarte's fault, that is the fault of my lack of experience, as well as always wearing a powder/mineral foundation for years. This formula is wonderful for hydration! I have tried the Face Tape as well as the Founcealor, all of which I struggled with due to them being a liquid foundation. I have now ordered the Amazonian Clay powder foundation since that is what I am used to and I am hoping that I can find a good match. Tarte's customer service and return/exchange process have been the best I have ever experienced!
April 19, 2019
Greenville, KY, US
Age: 45-64
Purchased
4 weeks ago
About Me:
Total Newbie
Skin Tone
Medium
Skin Type
Combination
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Muy padre
Me encanto se ve muy natural
This review was collected as part of a promotion
April 19, 2019
Mexico City , Mexico City , MX
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Normal
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
This is amazing
This is a great foundation it hydrates your skin. The coverage is a medium coverage but is definitely buildable. I would definitely suggest getting this foundation. When I picked my shade I didn’t know what shade I was but I followed the details next to the numbers and it that description matches your skin color definitely go with it.
This review was collected as part of a promotion
April 19, 2019
Evansville , IN, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Dry
Oily
Combination
This Product Is
Moisturizing / Hydrating
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
100% recommend this foundation
I absolutely love this foundation, it’s so light on the skin yet still very buildable coverage, it doesn’t look greasy or cakey and is very hydrating on your skin. I also pair it with the radiance drops for that extra glow. Would recommend to anyone
this is my skin using the shape tape hydrating foundation
this is my skin using the shape tape hydrating foundation
April 17, 2019
Melbourne , Victoria, AU
Age: 15-24
Purchased
3 weeks ago
About Me:
Trendy Tartelette
Skin Tone
Medium
Skin Type
Combination
This Product Is
Brightening
This Formula Is
Non Greasy
i LOVE THIS
i struggle with the texture of foundation on my skin and this is so lightweight and beautiful coverage. i couldnt recommend it enough
April 17, 2019
Sydney, NSW, AU
Age: 25-44
About Me:
Trendy Tartelette