Images

shape tape™ ultra creamy concealer
America's number one concealer brand
zoom product image zoom product image
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
play product video play product video

video

shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer

Details

shape tape™ ultra creamy concealer shape tape™ ultra creamy concealer

lei 135

Promotions

  • 2X POINTS

  • VEGAN

Find Your Perfect Shade find your perfect shade arrow right icon find your perfect shade arrow right icon

Variations

  • Select shade
Add to Bag

Add to cart options

Product Actions

Limit 6 per customer

Additional Information

Details

WHAT IT IS

Our iconic shape tape™ concealer, now with a built-in EYE CREAM for 24-hr moisturizing!

WHAT IT DOES

  • full coverage, natural moisturizing matte finish
  • ultra-nourishing prickly pear for 24-hr moisturizing
  • for all skin types, especially dry or mature skin
  • leaves skin looking moisturized, never dry or flat
  • creamy, cushiony formula won't cake or settle
  • skin looks smoother, plumper & more youthful
  • cushion tape™ technology helps smooth & reduce look of fine lines, wrinkles & pores
  • waterproof & 12-hr crease-proof
  • not ready to commit? shop travel-size


TARTELETTE™ TESTED*

  • 100% agree:
    • feels hydrating & lightweight
    • doesn’t look or feel dry or cakey
    • undereyes look smoother
    • looks natural on skin
    • makes you look less tired
    • covers dark circles & blemishes
    • would recommend to a friend
  • 97% said it doesn’t settle into lines
  • 94% said skin looks more youthful

*in a consumer panel study


CLINICAL RESULTS**

  • 24-hr hydration
  • 12-hr crease-proof
  • 12-hr wear
  • waterproof
  • vegan
  • dermatologist tested

**in a clinical study


SKINVIGORATING™ INGREDIENTS

  • hyaluronic acid: helps hydrate & plump
  • prickly pear: intensely moisturizes
  • ginseng: helps calm appearance of redness
  • vegan squalane: helps reduce look of fine lines & wrinkles
  • mango butter: helps moisturize & condition
  • avocado butter: brightens look of dark circles
  • shea butter: helps retain skin's elasticity
  • raspberry ketone: helps increase skin’s firmness
  • meadowsweet: acts as an anti-inflammatory

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.7 / 5.0
291 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
231
38
12
4
6
Skin Tone
Light (40)
Fair (26)
Neutral (25)
Medium (25)
Skin Type
Combination (68)
Dry (47)
Normal (30)
Oily (19)
This Product Is
Long Lasting / Long Wearing (91)
Moisturizing / Hydrating (81)
Brightening (67)
Crease Resistant (53)
This Formula Is
Lightweight (77)
Full Coverage (67)
Buildable (62)
Non Greasy (43)
Rated 5 out of 5
Skin Tone
Light
Skin Type
Dry
Combination
Acne Prone
This Product Is
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
Loving it
Best concealer ever hands down!
This review was collected as part of a loyalty reward promotion
October 15, 2021
Elk City , OK, US
Age: 25-44
Purchased
1 week ago
About Me:
Makeup Maven
Rated 5 out of 5
Skin Type
Combination
Wrinkles
This Product Is
Wrinkle Minimizing
This Formula Is
Full Coverage
I highly recommend the ultra creamy concealer!
Love the ultra creamy concealer! It is so smooth and is not cakey. This is the best concealer for mature skin. 5 stars!!
This review was collected as part of a loyalty reward promotion
October 15, 2021
Wantagh, NY, US
Age: 45-64
Purchased
1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Skin Type
Dry
Normal
This Product Is
Moisturizing / Hydrating
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
Excellent!
Absolutely love this! Shape tape was too drying for me and this one is perfect! Highly recommend for those with fine lines.
This review was collected as part of a loyalty reward promotion
October 9, 2021
Dallas, TX, US
Age: 45-64
Purchased
6 months ago
About Me:
Makeup Maven
Rated 5 out of 5
Skin Type
Normal
This Product Is
Moisturizing / Hydrating
Brightening
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Full Coverage
Love this concealer
I love this ultra creamy concealer! Goes on so smoothly and doesn’t cake up in your fine lines or wrinkles. Blends in very well! I will continue to use all the time.
This review was collected as part of a loyalty reward promotion
October 9, 2021
Lone Oak, TX, US
Age: 45-64
About Me:
Skincare Obsessed
Rated 5 out of 5
Skin Tone
Fair
Skin Type
Dry
Wrinkles
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Buildable
The Best!
My skin is very thin with very prominent dark circles and visible blue veins underneath and around the eyes. I have tried many different concealers over the years, but the ultra creamy is by far the best in minimizing these issues.
This review was collected as part of a loyalty reward promotion
October 9, 2021
Statesboro, GA, US
Age: 65+
Purchased
1 month ago
Rated 5 out of 5
Skin Tone
Neutral
Skin Type
Combination
Acne Prone
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
One Of My Favorite Concealers
It was the perfect shade, the texture is creamy and it does not set cakey. It doesn’t feel heavy on my face, but still has great coverage.
This review was collected as part of a loyalty reward promotion
October 8, 2021
Orlando , FL, US
Age: 15-24
Purchased
1 week ago
Rated 5 out of 5
Skin Tone
Medium
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Brightening
This Formula Is
Non Greasy
LOVE THIS!!?????
Wow!! My new favorite concealer by Tarte!! I've used the regular Shape Tape but this new Ultra Creamy is the best! Very hydrating and my under eye area is brighting and smooth looking. My daughter even noticed the difference on me with the new concealer!
This review was collected as part of a loyalty reward promotion
October 7, 2021
Buford, GA, US
Age: 45-64
Purchased
1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Light
Skin Type
Oily
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
Amazing Concealer
A great concealer even for those with oily skin. I have the original and this new version as well as the glow wand. They all work perfectly for my oily skin! You just don’t need to use a lot of any of those products!! Doesn’t make me look super oily. Love!!
This review was collected as part of a loyalty reward promotion
October 7, 2021
Woodbridge, VA, US
Age: 15-24
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Neutral
Skin Type
Normal
This Product Is
Brightening
This Formula Is
Buildable
Full Coverage
Great concealer
This review was collected as part of a loyalty reward promotion
October 6, 2021
San Antonio , TX, US
Age: 25-44
Purchased
6 months ago
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Neutral
Skin Type
Dry
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Love!!
Love this!!! The creamy one is the best!! I use it all the time and definitely Recommend it, it will brighten under your eyes!
This review was collected as part of a loyalty reward promotion
October 5, 2021
Deer Park, NY, US
Age: 45-64
Purchased
7 months ago