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Your mascara starting lineup

 

Ready to have all eyes on you? Upgrade your lash game with the secret finishing touch to any GRWM routine - the perfect mascara! No 2 mascaras are the same, just like no 2 lashes are the same. Whether you're looking for length, curl, volume, separation, fuller, or a little bit of everything there is a perfect mascara waiting for you.

Finding a mascara you & your lashes love isnā€™t easy, but we broke it down into the top 5 mascaras on our roster to make the decision even easier! We canā€™t wait for you to flutter your way to your fabulous.

1. tarteletteā„¢ XL tubing mascara

  • Why we love it: 24-hour flake-free, smudge-proof wear with ultra-black pigment. Lengthening ā€œtubesā€ wrap each lash for XL length & lift. Removes easily with just warm water in tubes.
  • What makes it special: TLC complex (niacinamide, biotin, panthenol) for thicker, longer, more conditioned lashes.
  • Donā€™t just take our word for it:
    • "Favorite mascara Iā€™ve tried in a very long timeā€ - Alison
    • "Perfect volumizing mascara that separates and lengthens your eyelashesā€ -Charlotte
    • "No more raccoon eyes, even on hot summer daysā€ - Elaina

2. tarteletteā„¢ tubing mascara

  • Why we love it: Micro-tubing technology wraps, lengthens, & volumizes each lash. 24-hour flake-free, smudge-proof, & sweat-proof wear. dissolves with micellar water or makeup remover ā€“ no rubbing or scrubbing!
  • What makes it special: Shea butter, castor oil, carnauba wax for conditioning & hydration. Available in black or brown!
  • Donā€™t just take our word for it:
    • "Length is incredible!!! Great for contact lens wearers!" ā€“ Suzanne
    • "Looks like you just put it on after wearing it all day" ā€“ Robyn
    • ā€œIt applies perfectly and washes off easyā€ -Mary

3. maneaterā„¢ mascara

  • Why we love it: This fan-favorite mascara finds & flutters every lash for massive volume, infinite length, extreme curl. 16-hour long wear & immediate improvement in length, volume & curl
  • What makes it special: Jojoba helps hydrate, strengthen & protect lashes while carnauba wax allows for smooth application with lengthening & volumizing benefits. PLUS it comes in black, brown & waterproof!
  • Donā€™t just take our word for it:
    • "My lifetime mascara. Been using 5+ yrs. Now. Won't switch ever." ā€“ Stephanie
    • ā€œLove how it separates my lashes!ā€ ā€“ Mary
    • ā€œI also have sensitive eyes that normally water and sting with mascara, but not with this oneā€ - Sasha

4. lights, camera, lashesā„¢ 4-in-1 mascara

  • Why we love it:Clinically proven to volumize, lengthen & curl lashes. 24-hour smudge-proof, flake-free wear with ultra-dark pigment. Delivers a 35% increase in lash curl.
  • What makes it special: Rice bran, olive esters, pro-vitamin B5 & more for soft, nourished lashes. PLUS it comes in black, brown & waterproof
  • Donā€™t just take our word for it:
    • Stays on, doesnā€™t smudge, doesnt run when I tear up, doesnā€™t clumpā€ - Melody
    • "Takes my lashes from invisible to wow, literally!ā€ -Mary
    • It lasts all day but removes easily.ā€ - Linda

5. big egoā„¢ vegan mascara

  • Why we love it: Ultra-black, flake free, vegan mascara. Instantly lifts, lengthens & volumizes lashes. 16-hr flake-free, longwear. 100% said it didnā€™t smudge*
  • What makes it special: Babassu oil nourishes while, vitamin B5 smooths & gylerin hydrates lashes. A formula you & your lashes will both love.
  • Donā€™t just take our word for it:
    • "Great application, great lash separation, great lash extension and long lasting." ā€“ Allison
    • ā—‹ ā€œLashes look like you got a fresh set of falsiesā€ ā€“ Angela
    • "I love the shape of the bristles and this formulaā€ ā€“ Katina

Still not sure which mascara your lashes will love?

Virtual Try-On:Test out your faves & see how they elevate your lashes in seconds.