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base tape hydrating primer
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base tape hydrating primer
base tape hydrating primer
base tape hydrating primer
base tape hydrating primer
base tape hydrating primer

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base tape hydrating primer base tape hydrating primer

₪ 140
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WHAT IT IS

Skincare priming serum is like a makeup magnet!

WHAT IT DOES

  • keeps skin hydrated for 12 hours
  • improves foundation application & extends wear
  • helps prevent makeup from caking in lines or pores
  • gives skin a smoother, plumper appearance
  • lightweight serum texture with coconut scent!

 

TARTELETTE TESTED*

  • Immediately before foundation application:
    • 97% said skin felt nourished & had a healthy glow
    • 97% said skin felt instantly hydrated & smoother
    • 100% said skin appeared hydrated & felt soft
  • Immediately after foundation:
    • 100% said it helped foundation apply more evenly
    • 97% said it helped skin look smoother under foundation
    • 97% saw an improvement in the appearance of fine lines
  • After 1 week of use:
    • 100% said product felt nourishing
    • 100% said skin felt & appeared hydrated throughout the day
    • 97% said skin felt softer & looked fresher
    • 97% said skin appeared smoother

*Based on a consumer perception study of 35 participants

 

CLINICAL RESULTS

  • 12-hour hydration*
  • extends the wear of foundation*
  • dermatologist tested
  • vegan

*based on a clinical study of 35 participants

 

SKINVIGORATING INGREDIENTS

  • coconut: nourishes to leave skin smooth & soft
  • jojoba: soothes & helps leave skin soft & supple 
  • grapeseed: helps hydrate without the weight

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.7 / 5.0
987 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
778
144
42
10
13
Loved!!
Amazing for sensitive skin!
December 2, 2020
Kansas City, MO, US
Age: 15-24
Purchased
1 month ago
About Me:
Trendy Tartelette
Makes concealer go on smooth
Lightweight, non greasy, moisturizing!
December 2, 2020
Tampa, FL, US
Age: 25-44
Purchased
1 year ago
About Me:
Skincare Obsessed
Absolute favorite
This is my absolute favorite primer. I've been looking for a long time for the one that I felt was what I needed and I finally found it. This feels amazing on my skin. I love how light it is. The smell is great too. I have sensitive skin and this is perfect for me.
This review was collected as part of a promotion
November 30, 2020
Hopkinsville, KY, US
Age: 25-44
Purchased
8 months ago
About Me:
Basic Beauty
Great Primer
Love this primer! It’s an excellent moisturizer and makes my skin feel so good!
This review was collected as part of a promotion
November 29, 2020
Sarasota , FL, US
Age: 15-24
Purchased
5 days ago
About Me:
Basic Beauty
LOVE
I don't often use primers, but I absolutely love this one! It is a bit fragranced, but it does not bother my skin. It leaves a great, hydrated feel + dewy look.
This review was collected as part of a promotion
November 26, 2020
Seattle, WA, US
Age: 15-24
About Me:
Trendy Tartelette
Keeps MakeUp On + Moisturizer, Crazy but it works!
What so great about this product is that it's a great primer, I have tried MANY, and this one is the best. Then you add that it's hydrating and I don't know how it's possible but you still get a great, non-oily look to your makeup that lasts all day! And the fragrance!
November 19, 2020
ada, MI, US
Age: 45-64
Purchased
1 month ago
About Me:
Makeup Maven
Really a great hydrating primer!
I love this primer because during the winters my skin gets dry and all the other primers I use make my skin look really patchy. This is the only one that hydrates my skin at the same time!
This review was collected as part of a promotion
November 19, 2020
Houston, TX, US
Age: 25-44
About Me:
Trendy Tartelette
THE BEST
Best primer out there!
November 18, 2020
Fairbury, NE, US
Age: 25-44
Purchased
1 year ago
About Me:
Basic Beauty
Worth the try and buy
Smells like subtle hints of coconut. It works great under my shape tape foundation and concealer. It does provide a nice base to apply your foundation etc. I highly recommend.
This review was collected as part of a promotion
November 14, 2020
San jose , CA, US
Age: 45-64
Purchased
7 months ago
About Me:
Basic Beauty
Smoothest skin ever!!
This product is amazing. I didn't expect much and was also worried for breakouts seeing the coconut ingredient. However, it is so hydrating and smoothing and non-pore clogging it completely changed my skin! Highly recommend!
November 13, 2020
Chicago, IL, US
Age: 15-24
Purchased
9 months ago
About Me:
Trendy Tartelette