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base tape hydrating primer
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base tape hydrating primer
base tape hydrating primer
base tape hydrating primer
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base tape hydrating primer
base tape hydrating primer
base tape hydrating primer

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base tape hydrating primer base tape hydrating primer

$30
Available for orders $35+ by Afterpay
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WHAT IT IS

Skincare priming serum is like a makeup magnet!

WHAT IT DOES

  • keeps skin hydrated for 12 hours
  • improves foundation application & extends wear
  • helps prevent makeup from caking in lines or pores
  • gives skin a smoother, plumper appearance
  • lightweight serum texture with coconut scent!

 

TARTELETTE TESTED*

  • Immediately before foundation application:
    • 97% said skin felt nourished & had a healthy glow
    • 97% said skin felt instantly hydrated & smoother
    • 100% said skin appeared hydrated & felt soft
  • Immediately after foundation:
    • 100% said it helped foundation apply more evenly
    • 97% said it helped skin look smoother under foundation
    • 97% saw an improvement in the appearance of fine lines
  • After 1 week of use:
    • 100% said product felt nourishing
    • 100% said skin felt & appeared hydrated throughout the day
    • 97% said skin felt softer & looked fresher
    • 97% said skin appeared smoother

*Based on a consumer perception study of 35 participants

 

CLINICAL RESULTS

  • 12-hour hydration*
  • extends the wear of foundation*
  • dermatologist tested
  • vegan

*based on a clinical study of 35 participants

 

SKINVIGORATING INGREDIENTS

  • coconut: nourishes to leave skin smooth & soft
  • jojoba: soothes & helps leave skin soft & supple 
  • grapeseed: helps hydrate without the weight

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.7 / 5.0
1,046 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
830
151
42
10
13
Rated 5 out of 5
Favorite of all time
My favorite primer of all time. Nothing compares to this. It doesn’t make your skin oily at all! Good for any face type and dries rather quickly.
This review was collected as part of a promotion
March 2, 2021
Oskaloosa, IA, US
Age: 25-44
Purchased
1 month ago
About Me:
Total Newbie
Rated 5 out of 5
Lovely!
Really preps the skin nicely!
This review was collected as part of a promotion
February 27, 2021
Houston, TX, US
Age: 15-24
About Me:
Basic Beauty
Rated 5 out of 5
Amazing primer. It moistures very well and my makeup sits so good on my face
This review was collected as part of a promotion
February 27, 2021
Cologne , NRW, DE
Age: 15-24
Purchased
1 year ago
About Me:
Trendy Tartelette
Rated 5 out of 5
Amazing primer
I love how my skin absorbs this primer. A very nice base for my foundation. I love it.
This review was collected as part of a promotion
February 27, 2021
Liverpool, England, GB
Age: 25-44
About Me:
Basic Beauty
Rated 5 out of 5
Love love love
Worth every penny love this product
February 22, 2021
Greensburg, KY, US
Age: 25-44
Purchased
1 month ago
About Me:
Total Newbie
Rated 5 out of 5
This product is amazing.
This review was collected as part of a promotion
February 22, 2021
Birmingham , AL, US
Age: 45-64
Purchased
1 month ago
Rated 5 out of 5
LOVE!
Absolutely love this primer! It smells AMAZING, and it works so well! This was my first time with a primer, and I am amazed! It helps my makeup last all day, and it doesn't get cakey. This also smells super good, and is moisturizing!
This review was collected as part of a promotion
February 22, 2021
Isanti, MN, US
Age: 25-44
Purchased
1 month ago
About Me:
Total Newbie
Rated 5 out of 5
Smells amazing!!!
This primer smells so good and works great!!
February 22, 2021
marthasville, MO, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Fantastic!
Love all Tarte products but really am enjoying the smooth coverage of this base tape. The smell is great coconut scent. the way my face feels is amazing.
This review was collected as part of a promotion
February 20, 2021
Charlotte, NC, US
Age: 45-64
Purchased
1 month ago
About Me:
Skincare Obsessed
Rated 5 out of 5
Love the primer!
February 20, 2021
St Petersburg, FL, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty