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shape tape™ concealer
America's number one concealer brand
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shape tape™ concealer
shape tape™ concealer
shape tape™ concealer
shape tape™ concealer

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shape tape™ concealer shape tape™ concealer

$27
Available for orders $35+ with Afterpay Learn more
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  • Selected Shade: 22N light neutral (light skin with neutral undertones)
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WHAT IT IS

Meet our iconic, "can't live without" shape tape concealer & discover why one is sold every 12 seconds*! This vegan,waterproof full-coverage formula infused with tape technology™ instantly helps brighten, smooth & give the skin a firmer, more lifted look for 16-hours. 

Oh & by the way, we’re America’s #1 concealer brand**. We’re kind of a big deal.

**Based on worldwide YTD sales as of 12/28/2019 **Source: The NPD Group, Inc./U.S. Prestige Beauty Total Measured Market, Makeup Sales. Jan 2019 - Dec 2019

WHAT IT DOES

  • 43% of each tube is infused with tape technology™ which is like a veil of silk to help smooth & blur appearance of fine lines & wrinkles
  • nourishes delicate undereye with mango seed & shea butters while licorice root brightens
  • jumbo speed smoother™ wand allows for easy application & blendable formula wont' flake or crease throughout the day
  •  easy-to-blend formula delivers 12-hour crease-proof wear
  • Reviews
  • Q&A
4.8 / 5.0
17,088 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
14499
1901
420
130
138
Skin Tone
Light (3615)
Fair (2484)
Medium (2401)
Neutral (2364)
Skin Type
Combination (6454)
Dry (2615)
Normal (2519)
Oily (2317)
This Product Is
Long Lasting / Long Wearing (9558)
Brightening (6902)
Crease Resistant (5522)
Mattifying / Oil Absorbing (4015)
This Formula Is
Full Coverage (9130)
Lightweight (6048)
Buildable (4442)
Non Greasy (4146)
Skin Tone
Fair
Skin Type
Dry
This Product Is
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
The best concealer!
The range of colours makes it difficult to not find the right match! It’s easy to blend and covers so well. I work long days and it covers all day. Would not use a different concealer!
April 5, 2020
Durham , County Durham, GB
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Combination
Acne Prone
This Formula Is
Full Coverage
The best!!
The absolute best concealer hands down!! I have very dark under eyes so I need a concealer that is full coverage and this one is the perfect product for that!
April 5, 2020
Sault Ste. Marie, ON, CA
Age: 15-24
Purchased
5 days ago
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Combination
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Love this concealer!
Such a great concealer, sometimes I don't even wear foundation beacuase shape tape concealer does it all. I sometimes have dark circles under my eyes and redness on my skin. This concealer covers these imperfections perfectly!
April 5, 2020
Newcastle, New South Wales, AU
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
This is the best concealer I’ve ever used! Definitely recommend
April 4, 2020
Saint-laurent, QC, CA
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Normal
This Product Is
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
One of the best concealers I've ever used before
April 4, 2020
Montreal, QC, CA
Age: 15-24
Purchased
1 month ago
About Me:
Trendy Tartelette
Skin Tone
Light
Skin Type
Combination
Acne Prone
This Product Is
Mattifying / Oil Absorbing
Pore Minimizing
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Love this concealer
I love this product because it works with my minimal makeup routine
April 4, 2020
Madison, WI, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Normal
This Product Is
Long Lasting / Long Wearing
This Formula Is
Full Coverage
very good
The best!!!
April 4, 2020
Bucuresti, Bucuresti, RO
Age: 25-44
About Me:
Makeup Maven
Skin Tone
Fair
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Wrinkle Minimizing
Crease Resistant
This Formula Is
Lightweight
I love this product
I love how this feels on my face
April 4, 2020
Canton, OH, US
Age: 45-64
About Me:
Trendy Tartelette
Skin Tone
Neutral
Skin Type
Dry
This Product Is
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
Best concealer ever!
I love how easy it is to apply.
April 4, 2020
Adelaide , SA, AU
Age: 15-24
Purchased
5 days ago
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
Full Coverage
Sooo goood
Ordered because my cousin always uses it, one day i used some of hers and i fell in love i had to get one of my own :)
April 4, 2020
Santa Rosa , CA, US
Age: 15-24
Purchased
2 days ago
About Me:
Makeup Maven