This blush does not have a lot of color to it, which is both a plus and a minus. There is no risk of it going on too heavily on first application, but sometimes you have to layer it to get enough color.
I really like the pigmentation of this blush and the shade is very pretty as well. Its similar to mac mocha but I find this one better in application, however it did not last 12 hours on me. I have an oily skin and I saw that it faded after 6-7 hours. Thats still good because I used it on my bare skin without any setting powder. Perhaps it will last longer when used with full makeup. I still love it for everyday wear.
I redeemed this from Tarte rewards. Have used this blush before and absolutely love it. Stays on even after being out in the sun for the entire day. I have oily skin. I didn't expect this to stay on but it did. Didn't even have to touchup. Two thumbs up!
Well there's a reason this is such a classic. It is beautiful, blends easily, builds nicely, and stays on all day. It also works well as an eyeshadow when applied lightly. This is a steal for the price too, since a little bit goes a long way! Highly recommend it. I would buy these deluxe samples of blush in every matte color if I could (hint hint, Tarte).