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face tape™ foundation
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face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation

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face tape™ foundation face tape™ foundation

$39
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  • Selected Shade: 35G (medium golden - medium skin with golden or olive undertones)
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WHAT IT IS

Inspired by our iconic shape tape™ concealer, this hypoallergenic, longwearing, full-coverage foundation mattifies, hydrates & brightens your appearance while lasting all day long. We’ve bottled up your skin-smoothing filters, selfie settings & tape technology™ to create the foundation of your dreams.

WHAT IT DOES

  • hypoallergenic, longwearing, & full coverage with a natural matte finish
  • +40% of each tube is infused with tape technology™ which is a nourishing blend of smoothing ingredients that acts like a veil of silk to help blur appearance of fine lines, wrinkles & texture 
  • transfer-proof, waterproof & sweatproof to keep you flawless through work & play
  • snow mushroom extract, apple & hyaluronic acid hydrate & brighten appearance
  • pair with shape tape contour concealer for double the perfection
     

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.4 / 5.0
1,783 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
1210
292
118
82
81
Skin Tone
Light (504)
Neutral (404)
Medium (299)
Fair (297)
Skin Type
Combination (950)
Acne Prone (384)
Dry (353)
Oily (341)
This Product Is
Long Lasting / Long Wearing (1190)
Mattifying / Oil Absorbing (703)
Moisturizing / Hydrating (554)
Pore Minimizing (553)
This Formula Is
Full Coverage (1165)
Lightweight (857)
Buildable (747)
Non Greasy (579)
Skin Tone
Fair
Skin Type
Normal
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Pore Minimizing
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
love this
love this product super hydrating!!
April 4, 2020
oklahoma city, OK, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Oily
This Formula Is
Full Coverage
Absolutely love!
April 4, 2020
Chicago , IL, US
Age: 15-24
Skin Type
Dry
This Product Is
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Love it! Keep coming back
I have been using this foundation for 2 years now and I absolutely love it! It gives me great coverage and lasts all day long! It pairs perfectly with the cc under eye cream which I also love!! I highly recommend this product if you are looking for great coverage while not looking like you are wearing a ton of makeup
This review was collected as part of a promotion
April 4, 2020
Provo, UT, US
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Fair
Great foundation! Lasts long and the color was perfect!
This review was collected as part of a promotion
April 3, 2020
Denton, TX, US
Age: 15-24
Purchased
1 week ago
About Me:
Makeup Maven
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Best foundation for combination skin to more oily skin
Absolutely love this foundation it’s the only one I have loved so far out of all the different brands and kinds of foundations I have tried.
April 3, 2020
Riverton , WY, US
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
New fave
This might be my new favorite foundation from tarte. I love how smoothly it goes on. It’s easy to work with and the coverage is exactly what I was looking for.
This review was collected as part of a promotion
April 3, 2020
Duncan, OK, US
Age: 25-44
Purchased
2 months ago
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Normal
Acne Prone
This Product Is
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
Super Nice!
I have used pretty much all of Tarte's foundations and when they released this one, it was perfect. It is a great buildable coverage foundation and I use the sponge to apply it. I like that it perfectly matches my skin tone. I tried the other Shape Tape foundation and it was either too dark or too light. I prefer a matte finish, so I add a setting powder after I finish.
April 3, 2020
Windermere, FL, US
Age: 25-44
Purchased
1 year ago
About Me:
Trendy Tartelette
Skin Tone
Medium
Skin Type
Combination
This Product Is
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Full Coverage
Face Tape
Love the coverage!
This review was collected as part of a promotion
April 3, 2020
Valparaiso , IN, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Combination
This Formula Is
Non Greasy
Full Coverage
Nice coverage but color changes and it Transfers even with Stay Spray
I like the coverage, but the color is not the right shade for me and turns orange after about an hour and transfers badly even with the Stay Spray. have used other Tarte foundations before, with good success, but not this time. I even used the Tarte color guide when choosing. I would like to get another color, but Tarte doesn’t have the same color guarantee that other companies have. It’s a hassle to send it back, especially right now. I don’t feel comfortable going out to a UPS store or post office amid the current restrictions.
April 3, 2020
RALEIGH, NC, US
Age: 45-64
Purchased
1 month ago
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Crease Resistant
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
LOVE!!!
I love this foundation for spring and summer. It covers so well with very little and looks so dewy without being greasy.
April 3, 2020
Seattle , WA, US
Age: 15-24