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face tape™ foundation
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face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation
face tape™ foundation

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face tape™ foundation face tape™ foundation

$39
or 4 payments of $9.75 by Afterpay Learn more
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  • Selected Shade: 35G (medium golden - medium skin with golden or olive undertones)
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WHAT IT IS

Inspired by our iconic shape tape™ concealer, this hypoallergenic, longwearing, full-coverage foundation mattifies, hydrates & brightens your appearance while lasting all day long. We’ve bottled up your skin-smoothing filters, selfie settings & tape technology™ to create the foundation of your dreams.

WHAT IT DOES

  • hypoallergenic, longwearing, & full coverage with a natural matte finish
  • +40% of each tube is infused with tape technology™ which is a nourishing blend of smoothing ingredients that acts like a veil of silk to help blur appearance of fine lines, wrinkles & texture 
  • transfer-proof, waterproof & sweatproof to keep you flawless through work & play
  • snow mushroom extract, apple & hyaluronic acid hydrate & brighten appearance
  • pair with shape tape contour concealer for double the perfection
     

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.4 / 5.0
1,788 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
1213
293
119
82
81
Skin Tone
Light (505)
Neutral (405)
Medium (299)
Fair (298)
Skin Type
Combination (951)
Acne Prone (385)
Dry (354)
Oily (343)
This Product Is
Long Lasting / Long Wearing (1193)
Mattifying / Oil Absorbing (705)
Moisturizing / Hydrating (555)
Pore Minimizing (554)
This Formula Is
Full Coverage (1168)
Lightweight (860)
Buildable (749)
Non Greasy (581)
Skin Type
Normal
This Product Is
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Full Coverage
Good coverage. Conceals all freckles and spots. Goes on a little less smoothly than a product with mineral oil but to be expected.
April 5, 2020
Alamo, CA, US
Age: 45-64
Purchased
2 months ago
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Oily
Normal
This Product Is
Moisturizing / Hydrating
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
Full Coverage
my favorite foundation
this foundation never fails me & i have been using it for YEARS now! it goes on so smoothly (i use a foundation brush) and holds all day long! my skin is also oily throughout the day, yet the foundation never streaks or fades or rubs off! i love it ??
April 5, 2020
Saint Charles, IL, US
Age: 15-24
Purchased
1 month ago
About Me:
Trendy Tartelette
Skin Tone
Light
Skin Type
Dry
Acne Prone
This Product Is
Mattifying / Oil Absorbing
Long Lasting / Long Wearing
This Formula Is
Full Coverage
great!!
great foundation! returned it only because it wasn’t the look i was looking for personally but for people who like a full coverage look this is great
April 4, 2020
Levittown , NY, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Normal
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Pore Minimizing
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
love this
love this product super hydrating!!
April 4, 2020
oklahoma city, OK, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Oily
This Formula Is
Full Coverage
Absolutely love!
This review was collected as part of a promotion
April 4, 2020
Chicago , IL, US
Age: 15-24
Skin Tone
Fair
Skin Type
Oily
This Product Is
Mattifying / Oil Absorbing
Brightening
Pore Minimizing
Crease Resistant
This Formula Is
Lightweight
Buildable
I've never looked better!
First of all, I RARELY leave reviews, but this foundation is the best I've tried. My makeup actually looked like an Instagram filter lol. I've seen a lot of reviews saying the old formula was better but I have to disagree. I want to add that I used this foundation with the base tape hydrating primer, so maybe that made a difference?
April 4, 2020
Milesburg, PA, US
Age: 25-44
Purchased
1 week ago
About Me:
Makeup Maven
Skin Type
Dry
This Product Is
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Love it! Keep coming back
I have been using this foundation for 2 years now and I absolutely love it! It gives me great coverage and lasts all day long! It pairs perfectly with the cc under eye cream which I also love!! I highly recommend this product if you are looking for great coverage while not looking like you are wearing a ton of makeup
This review was collected as part of a promotion
April 4, 2020
Provo, UT, US
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Fair
Great foundation! Lasts long and the color was perfect!
This review was collected as part of a promotion
April 3, 2020
Denton, TX, US
Age: 15-24
Purchased
1 week ago
About Me:
Makeup Maven
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Best foundation for combination skin to more oily skin
Absolutely love this foundation it’s the only one I have loved so far out of all the different brands and kinds of foundations I have tried.
April 3, 2020
Riverton , WY, US
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
New fave
This might be my new favorite foundation from tarte. I love how smoothly it goes on. It’s easy to work with and the coverage is exactly what I was looking for.
This review was collected as part of a promotion
April 3, 2020
Duncan, OK, US
Age: 25-44
Purchased
2 months ago
About Me:
Basic Beauty