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shape tape hydrating foundation shape tape hydrating foundation

$39 $25
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Variations

  • Selected Shade: 16N fair-light neutral (fair to light skin with neutral undertones)
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WHAT IT IS

Don’t hate, hydrate! This hypoallergenic, luminous-finish gel foundation featuring the same complexion-perfecting superpowers as shape tape concealer (link out) with an added boost of skin-smoothing, oil-free hydration will be your new bff.

WHAT IT DOES

  • Buildable coverage with luminous finish
  • Collagen & hyaluronic acid works to continuously hydrate, plump skin & refine pores
  • Won't crease, cake or fade

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

How To Use
  • Dab foundation directly to skin with applicator.
  • Apply three swipes of foundation to each cheek, two swipes to forehead, one down nose, and two on chin, then blend in circular motions.
  • For fuller coverage, apply additional swipes and blend until you’ve reached your desired level of coverage.
  • For best results, blend out with the shaper sponge (sold separately).

tarteist™ tip: Swatch the foundation on your jawline, blend it in & let it dry down before deciding on your ideal shade.

Why We Love It

It makes skin look dewy, healthy & flawless -- NEVER greasy or cakey.

CONSUMER PANEL RESULTS*

Immediately after application:

  • 100% said skin felt smoother & softer
  • 91% said skin felt more hydrated
  • 91% said skin appeared brighter
  • 94% said skin tone appeared more even
  • 91% saw a reduction in the appearance of dark spots.
  • 94% noticed a fresh & healthy-looking complexion
  • 94% saw fewer imperfections
  • 94% said this product felt lighter on their skin than other liquid foundation products

*Results based on consumer use study.

Ingredients

POWERED BY

  • hyaluronic acid: naturally-occurring ingredient in the human body which delivers moisture, firmness & suppleness to skin
  • collagen: helps plump the appearance of fine lines & wrinkles
  • vitamin C: antioxidant free radical fighter that helps prevent premature signs of aging & brightens skin

TARTELETTE APPROVED

  • hypoallergenic
  • tarte 12-hour power™
  • oil-free
  • dermatologist tested

net 30 mL / 1.01 Fl. Oz.

porcelain, fair beige, light-medium sand, medium sand, medium-tan sand, mahogany, deep honey, chestnut Ingredients: Water/Aqua/Eau, dimethicone, glycerin, PEG/PPG-18/18 dimethicone, octyldodecyl neopentanoate, butylene glycol, SD alcohol 40-B (alcohol denat.), aluminum hydroxide, stearic acid, alcohol, acrylates crosspolymer, atelocollagen, caprylic/capric triglyceride, caprylyl glycol, dextrin palmitate, disodium EDTA, disteardimonium hectorite, ethyl menthane carboxamide, ethylhexylglycerin, glyceryl polyacrylate, glycosphingolipids, hexylene glycol, hordeum vulgare extract, hydrated silica, hydrolyzed corn starch, hydrolyzed corn starch octenylsuccinate, kaolin, lauryl laurate, magnesium ascorbyl phosphate, menthyl lactate, methicone, methyl diisopropyl propionamide, mica, nylon-12, palmitic acid, pentaerythrityl tetraisostearate, pentylene glycol, phenoxyethanol, rosa canina fruit extract, silica dimethyl silylate, sodium chloride, sodium chondroitin sulfate, sodium dehydroacetate, sodium hyaluronate, sodium hyaluronate crosspolymer, triethoxycaprylylsilane, xanthan gum, zea mays (corn) starch. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499). ME111FL000021

fair-light neutral, light sand, light neutral, light-medium beige, light-medium honey, medium honey, medium neutral, medium-tan honey, tan sand, deep sand Ingredients: Water/Aqua/Eau, dimethicone, glycerin, octyldodecyl neopentanoate, butylene glycol, PEG/PPG-18/18 dimethicone, SD alcohol 40-B (alcohol denat.), aluminum hydroxide, stearic acid, acrylates crosspolymer, alcohol, atelocollagen, caprylic/capric triglyceride, caprylyl glycol, dextrin palmitate, disodium EDTA, disteardimonium hectorite, ethyl menthane carboxamide, ethylhexylglycerin, glyceryl polyacrylate, glycosphingolipids, hexylene glycol, hordeum vulgare extract, hydrated silica, hydrolyzed corn starch, hydrolyzed corn starch octenylsuccinate, kaolin, lauryl laurate, magnesium ascorbyl phosphate, menthyl lactate, methicone, methyl diisopropyl propionamide, mica, nylon-12, palmitic acid, pentaerythrityl tetraisostearate, pentylene glycol, phenoxyethanol, rosa canina fruit extract, silica dimethyl silylate, sodium chloride, sodium chondroitin sulfate, sodium dehydroacetate, sodium hyaluronate, sodium hyaluronate crosspolymer, triethoxycaprylylsilane, xanthan gum, zea mays (corn) starch. (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499), titanium dioxide (CI 77891). ME111FL000011

Use it with
shape tape contour concealer
shape tape contour concealer
$27
  • Reviews
  • Q&A
4.3 / 5.0
2,137 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
1327
468
162
93
87
Skin Tone
Light (634)
Fair (463)
Neutral (401)
Medium (368)
Skin Type
Combination (993)
Dry (918)
Normal (388)
Acne Prone (366)
This Product Is
Moisturizing / Hydrating (1764)
Long Lasting / Long Wearing (1065)
Brightening (575)
Crease Resistant (508)
This Formula Is
Lightweight (1448)
Buildable (1059)
Non Greasy (740)
Full Coverage (723)
Skin Tone
Light
Skin Type
Combination
Acne Prone
This Product Is
Moisturizing / Hydrating
Brightening
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
Full Coverage
Love it
Great foundation! Very good coverage and buildable, yet very light weight.
August 17, 2019
Abingdon , VA, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
Long Lasting / Long Wearing
This Formula Is
Lightweight
I have dry skin and this foundation is very moisturizing!!
This review was collected as part of a promotion
August 14, 2019
Phil Campbell , AL, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Dry
This Product Is
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Buildable
Perfect Match!
This is my favorite foundation. It’s buildable and doesn’t feel thick, blends perfectly!
This review was collected as part of a promotion
August 14, 2019
Atlanta , GA, US
Age: 25-44
Purchased
11 months ago
About Me:
Makeup Maven
Skin Tone
Medium
Skin Type
Normal
Combination
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
Best foundation
I love this foundation so much, goes on so smoothly and looks like I have no makeup on even tho it's full coverage on me personally. Never cakey or oily very nice and hydrated all day.
August 14, 2019
Woodlands, MO, US
Age: 25-44
About Me:
Pro Makeup Artist
Skin Tone
Fair
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Full Coverage Love!!
Very Pleased and Will Buy Again!
This review was collected as part of a promotion
August 12, 2019
Jackson, MS, US
Age: 25-44
Purchased
3 weeks ago
About Me:
Makeup Maven
Skin Tone
Fair
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
This Formula Is
Lightweight
Buildable
Great for people with dry skin
My face usually gets crusty when i put on foundation because of my very dry face but ever since i used this foundation, I never had a crusty foundation again. Strongly recommend
This review was collected as part of a promotion
August 12, 2019
Edmonton, AB, CA
Age: 15-24
Purchased
4 weeks ago
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Oily
Combination
Acne Prone
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Extremely satisfied and is a MUST HAVE
By far the best foundation I have ever used. Does not make me break out like every other foundation I have used. Also doesn’t not come pff throughout the night no matter how much you sweat.
This review was collected as part of a promotion
August 11, 2019
Emmitsburg , MD, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Medium
Skin Type
Dry
Acne Prone
This Product Is
Moisturizing / Hydrating
This Formula Is
Buildable
great for dry skin , even coverage
blends well , even coverage & great for dry skin !
August 11, 2019
Sydney , New South Wales , AU
Age: 15-24
About Me:
Makeup Maven
Skin Tone
Fair
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
This Formula Is
Lightweight
Non Greasy
Pretty
Amazing if your looking for light coverage. Looks very glowy and natural on skin.
This review was collected as part of a promotion
August 10, 2019
Laval, QC, CA
Age: 15-24
Purchased
1 month ago
Skin Tone
Light
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
??????????
Seriously the best foundation I’ve ever put on my face!! It’s cool because it has a stick for application like the concealer! My skin was flawless! Worth the purchase!
This review was collected as part of a promotion
August 10, 2019
Whitesburg, GA, US
Age: 25-44
About Me:
Basic Beauty