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shape tape hydrating foundation shape tape hydrating foundation

$39
or 4 payments of $9.75 with Afterpay Learn more

Variations

  • Selected Shade: 8B porcelain beige (very fair skin with pink undertones)
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WHAT IT IS

Don’t hate, hydrate! This hypoallergenic, luminous-finish gel foundation featuring the same complexion-perfecting superpowers as shape tape concealer (link out) with an added boost of skin-smoothing, oil-free hydration will be your new bff.

WHAT IT DOES

  • Buildable coverage with luminous finish
  • Collagen & hyaluronic acid works to continuously hydrate, plump skin & refine pores
  • Won't crease, cake or fade

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

How To Use
  • Dab foundation directly to skin with applicator.
  • Apply three swipes of foundation to each cheek, two swipes to forehead, one down nose, and two on chin, then blend in circular motions.
  • For fuller coverage, apply additional swipes and blend until you’ve reached your desired level of coverage.
  • For best results, blend out with the shaper sponge (sold separately).

tarteist™ tip: Swatch the foundation on your jawline, blend it in & let it dry down before deciding on your ideal shade.

Why We Love It

It makes skin look dewy, healthy & flawless -- NEVER greasy or cakey.

CONSUMER PANEL RESULTS*

Immediately after application:

  • 100% said skin felt smoother & softer
  • 91% said skin felt more hydrated
  • 91% said skin appeared brighter
  • 94% said skin tone appeared more even
  • 91% saw a reduction in the appearance of dark spots.
  • 94% noticed a fresh & healthy-looking complexion
  • 94% saw fewer imperfections
  • 94% said this product felt lighter on their skin than other liquid foundation products

*Results based on consumer use study.

Ingredients

POWERED BY

  • hyaluronic acid: naturally-occurring ingredient in the human body which delivers moisture, firmness & suppleness to skin
  • collagen: helps plump the appearance of fine lines & wrinkles
  • vitamin C: antioxidant free radical fighter that helps prevent premature signs of aging & brightens skin

TARTELETTE APPROVED

  • hypoallergenic
  • tarte 12-hour power™
  • oil-free
  • dermatologist tested

net 30 mL / 1.01 Fl. Oz.

porcelain, fair beige, light-medium sand, medium sand, medium-tan sand, mahogany, deep honey, chestnut Ingredients: Water/Aqua/Eau, dimethicone, glycerin, PEG/PPG-18/18 dimethicone, octyldodecyl neopentanoate, butylene glycol, SD alcohol 40-B (alcohol denat.), aluminum hydroxide, stearic acid, alcohol, acrylates crosspolymer, atelocollagen, caprylic/capric triglyceride, caprylyl glycol, dextrin palmitate, disodium EDTA, disteardimonium hectorite, ethyl menthane carboxamide, ethylhexylglycerin, glyceryl polyacrylate, glycosphingolipids, hexylene glycol, hordeum vulgare extract, hydrated silica, hydrolyzed corn starch, hydrolyzed corn starch octenylsuccinate, kaolin, lauryl laurate, magnesium ascorbyl phosphate, menthyl lactate, methicone, methyl diisopropyl propionamide, mica, nylon-12, palmitic acid, pentaerythrityl tetraisostearate, pentylene glycol, phenoxyethanol, rosa canina fruit extract, silica dimethyl silylate, sodium chloride, sodium chondroitin sulfate, sodium dehydroacetate, sodium hyaluronate, sodium hyaluronate crosspolymer, triethoxycaprylylsilane, xanthan gum, zea mays (corn) starch. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499). ME111FL000021

fair-light neutral, light sand, light neutral, light-medium beige, light-medium honey, medium honey, medium neutral, medium-tan honey, tan sand, deep sand Ingredients: Water/Aqua/Eau, dimethicone, glycerin, octyldodecyl neopentanoate, butylene glycol, PEG/PPG-18/18 dimethicone, SD alcohol 40-B (alcohol denat.), aluminum hydroxide, stearic acid, acrylates crosspolymer, alcohol, atelocollagen, caprylic/capric triglyceride, caprylyl glycol, dextrin palmitate, disodium EDTA, disteardimonium hectorite, ethyl menthane carboxamide, ethylhexylglycerin, glyceryl polyacrylate, glycosphingolipids, hexylene glycol, hordeum vulgare extract, hydrated silica, hydrolyzed corn starch, hydrolyzed corn starch octenylsuccinate, kaolin, lauryl laurate, magnesium ascorbyl phosphate, menthyl lactate, methicone, methyl diisopropyl propionamide, mica, nylon-12, palmitic acid, pentaerythrityl tetraisostearate, pentylene glycol, phenoxyethanol, rosa canina fruit extract, silica dimethyl silylate, sodium chloride, sodium chondroitin sulfate, sodium dehydroacetate, sodium hyaluronate, sodium hyaluronate crosspolymer, triethoxycaprylylsilane, xanthan gum, zea mays (corn) starch. (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499), titanium dioxide (CI 77891). ME111FL000011

Use it with
the shaper sponge
the shaper sponge
$18
  • Reviews
  • Q&A
4.3 / 5.0
1,930 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
1182
426
151
88
83
Skin Tone
Light (571)
Fair (421)
Neutral (357)
Medium (336)
Skin Type
Combination (901)
Dry (839)
Normal (342)
Acne Prone (329)
This Product Is
Moisturizing / Hydrating (1589)
Long Lasting / Long Wearing (945)
Brightening (512)
Crease Resistant (457)
This Formula Is
Lightweight (1301)
Buildable (954)
Non Greasy (661)
Full Coverage (655)
Skin Tone
Light
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
Magical
After success with the shape tape concealer I decided to get this foundation, haven’t been disappointed! Lightweight, blends well, and fully covers
May 20, 2019
Dallas, TX, US
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Light and Simple
This foundation is the best foundation I have found for my skin type. It is hydrating, quick and easy to apply, and stays on all day, no matter what I am doing!
This review was collected as part of a promotion
May 20, 2019
Buffalo, NY, US
Age: 15-24
Skin Tone
Fair
Skin Type
Dry
This Product Is
Long Lasting / Long Wearing
This Formula Is
Buildable
Really good foundation
Bought this on a whim since I live in the uk and can’t ‘try before I buy’ anywhere... however I’m glad I did as it’s one of the best foundations I’ve used. Not quite as hydrating as advertised but definitely a lot better than any others I’ve used. Would definitely recommend
This review was collected as part of a promotion
May 20, 2019
Dundee, Dundee, GB
Age: 25-44
Purchased
3 weeks ago
About Me:
Total Newbie
Skin Tone
Fair
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
This Formula Is
Buildable
Shape tape hydrating foundation
I have been using this foundation since January. I love it. My skin is usually more knows the dry side especially during winter. This foundation has good coverage and doesn’t feel heavy.
This review was collected as part of a promotion
May 18, 2019
Espanola, ON, CA
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Medium
Skin Type
Dry
Normal
This Product Is
Moisturizing / Hydrating
This Formula Is
Lightweight
Lovely
Good foundation!
This review was collected as part of a promotion
May 18, 2019
Oslo, Norway, NO
Age: 25-44
Skin Tone
Medium
Skin Type
Dry
This Product Is
Mattifying / Oil Absorbing
This Formula Is
Full Coverage
Sad
didn't work for me my skin is dry and this foundation is good for people with oily skin in my opinion cuz is to dry
May 17, 2019
towaco, NJ, US
Age: 25-44
Purchased
3 weeks ago
About Me:
Trendy Tartelette
Skin Tone
Medium
Skin Type
Oily
This Product Is
Moisturizing / Hydrating
Crease Resistant
This Formula Is
Lightweight
Non Greasy
Buildable
I love this foundation!!!
May 17, 2019
Halifax , England , GB
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Light
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Brightening
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
LOVE LOVE LOVE
An amazing comfortable foundation! This foundation feels lightweight, but is definitely buildable. It last's all day without going cakey. Great for combination skin as it keeps your skin hydrated without making it look or feel oily. A must have foundation!
This review was collected as part of a promotion
May 15, 2019
Sydney, NSW, AU
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Medium
Skin Type
Dry
Combination
This Product Is
Moisturizing / Hydrating
This Formula Is
Buildable
Amazing!
Really hydrating and dewy, medium to full coverage and I would definitely recommend for dry skin!
May 14, 2019
Plymouth , Devon , GB
Age: 15-24
About Me:
Total Newbie
Skin Tone
Medium
Skin Type
Dry
Combination
This Product Is
Moisturizing / Hydrating
Pore Minimizing
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Incredible hydrating foundation!
Love this! My skin stays hydrated and the foundation stays all day! My favorite!
This review was collected as part of a promotion
May 12, 2019
Goldsboro, NC, US
Age: 25-44
Purchased
4 weeks ago
About Me:
Skincare Obsessed