Dear tartelettes,

After years of searching for healthy, eco-chic beauty products that performed to no avail, I was determined to prove that glamour can be good for you and actually work! It's hard to believe that it's been over a decade since launching tarte from my NYC rent-controlled apartment. Today, my team and I are still committed to bringing you high-performance natural™ beauty products infused with wholesome ingredients, powered by innovative technology and prettily packaged for your on-the-go lifestyle. We're also conscientious of ensuring that all tarte beauty products are pure—that means we always formulate without parabens, mineral oil, phthalates, sodium lauryl sulfate and synthetic fragrances. And what I'm especially proud of is that tarte products not only help enhance your natural beauty but they truly nourish your skin.

Nearly seven years ago I became a member of the QVC family and it's been one of the most rewarding parts of this adventure. Having endlessly searched for healthy cosmetics for so long, I hoped women would embrace tarte and welcome the brand into their cosmetic cases—what I didn't expect was the tremendous outpour of love, support and passion from those who tune in! You're equally as excited to discover new ingredients along the way with me and my team. You fully support the cooperative partnerships tarte has with the Amazon Rainforest, care about animal causes as much as we do, and believe in women-focused organizations, too! And you, like me, think about makeup differently and are bold enough to try something new. So this page is for you: a place to discover secret newness from tarte, learn more about me and my team, our products, ingredients, plus health & wellness, and so much more! Thank you for visiting and please be sure to check back regularly.