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shape tape™ ultra creamy concealer
America's number one concealer brand
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shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
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shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer

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shape tape™ ultra creamy concealer shape tape™ ultra creamy concealer

$27
Available for orders $35+ by Afterpay
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WHAT IT IS

Our iconic shape tape™ concealer, now with a built-in EYE CREAM for 24-hr hydration!

WHAT IT DOES

  • full coverage, natural moisturizing matte finish
  • ultra-nourishing prickly pear for 24-hr hydration
  • for all skin types, especially dry or mature skin
  • leaves skin looking hydrated, never dry or flat
  • creamy, cushiony formula won't cake or settle
  • skin looks smoother, plumper & more youthful
  • cushion tape™ technology helps smooth & reduce look of fine lines, wrinkles & pores
  • waterproof & 12-hr crease-proof
  • not ready to commit? shop travel-size


TARTELETTE™ TESTED*

  • 100% agree:
    • feels hydrating & lightweight
    • doesn’t look or feel dry or cakey
    • undereyes look smoother
    • looks natural on skin
    • makes you look less tired
    • covers dark circles & blemishes
    • would recommend to a friend
  • 97% said it doesn’t settle into lines
  • 94% said skin looks more youthful

*in a consumer panel study


CLINICAL RESULTS**

  • 24-hr hydration
  • 12-hr crease-proof
  • 12-hr wear
  • waterproof

**in a clinical study


SKINVIGORATING™ INGREDIENTS

  • hyaluronic acid: helps hydrate & plump
  • prickly pear: intensely moisturizes
  • ginseng: helps calm appearance of redness
  • vegan squalane: helps reduce look of fine lines & wrinkles
  • mango butter: helps moisturize & condition
  • avocado butter: brightens look of dark circles
  • shea butter: helps retain skin's elasticity
  • raspberry ketone: helps increase skin’s firmness
  • meadowsweet: acts as an anti-inflammatory

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.7 / 5.0
126 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
98
18
6
2
2
Rated 5 out of 5
Love this one! Way more hydrating then the original.
April 21, 2021
Nashvile , TN, US
Age: 25-44
Purchased
1 month ago
About Me:
Trendy Tartelette
Rated 5 out of 5
Much smoother than the original
I am liking this much better than the original so far. The original has great coverage but is way too drying under my eyes. This one seems to have a little less coverage but spreads much better.
April 20, 2021
Salem, MA, US
Age: 25-44
Purchased
1 month ago
About Me:
Makeup Maven
Rated 5 out of 5
great
great asf like fr tho
This review was collected as part of a promotion
April 20, 2021
Staten Island, NY, US
Age: 15-24
About Me:
Basic Beauty
Rated 5 out of 5
BUY IT
BEST CONCEALER FROM TARTE HANDS DOWN! I have severely dry under eyes and fine lines...this does not emphasize either of my issues! Works beautifully with all my makeup products and skincare! 10/10 for me!!
April 19, 2021
Bakersfield, CA, US
Age: 25-44
About Me:
Skincare Obsessed
Rated 5 out of 5
BEST CONCEALER EVER
This may be my favorite Tarte product ever! Goes on so smooth and has amazing coverage!!
This review was collected as part of a promotion
April 19, 2021
Germantown Hills, IL, US
Age: 45-64
Purchased
1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Shape Tape has officially been upgraded!
The OG Shape Tape used to always be my go to concealer until I found it to be very drying on clients and myself.

The new Creamy formula still has the same coverage and staying power as the original, but MUCH more forgiving with dry under eyes and fine lines! Will be purchasing more for my kit!
April 19, 2021
Detroit, MI, US
Age: 25-44
Purchased
1 month ago
About Me:
Pro Makeup Artist
Rated 4 out of 5
More moisturizing than the regular shape tape but still dry on my skin.
This review was collected as part of a promotion
April 18, 2021
Weatherford, OK, US
Age: 25-44
Purchased
1 month ago
About Me:
Makeup Maven
Rated 5 out of 5
New favorite!
I really like the ultra creamy concealer more than the regular shape tape. I feel it goes on much easier and smoother. Absolutely love it!
This review was collected as part of a promotion
April 18, 2021
Oxford, PA, US
Age: 45-64
Purchased
1 month ago
About Me:
Total Newbie
Rated 5 out of 5
The best!!!
The best concealer ever!!! It’s creamy and blends so well. Also the perfect eyeshadow primer.
This review was collected as part of a promotion
April 18, 2021
Henrietta, TX, US
Age: 25-44
About Me:
Trendy Tartelette
Rated 4 out of 5
It’s ok
This formula is ok but the tart shape tape the original is so much better
This review was collected as part of a promotion
April 18, 2021
Whitesburg, KY, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty