Amazonian clay 16-hour full coverage foundation
Amazonian clay 16-hour full coverage foundation
A medium-light skinned hand squeezed foundation onto a fluffy foundation brush. The model swipes the brush with product across her right cheek & blends in a zoomed-in shot. In a full-face shot, she finishes blending out the right side of her face. She mouths an impressed “ooo” as she tilts her face to compare the blended-out side to the no-makeup side. “Love,” she mouths.
Amazonian clay 16-hour full coverage foundation
Amazonian clay 16-hour full coverage foundation
Amazonian clay 16-hour full coverage foundation
Amazonian clay 16-hour full coverage foundation

Amazonian clay 16-hour full coverage foundation Amazonian clay 16-hour full coverage foundation


best-selling, soft matte mousse 1.4 fl oz / 50 mL


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₼106 (₼127 value)

Product Review:4 out of 5 stars
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Additional Information


Whip up your best skin with our new & improved, best-selling Amazonian clay foundation!


  • New formula, new shades, new way to clay!
  • featherlight full coverage wears for 16 hours
  • oil-free soft matte, never flat finish
  • whipped mousse glides on like silk, wears like iron™
  • poreless technology erases the look of pores, fine lines & wrinkles for an airbrushed finish
  • powered by sustainably sourced, hand-harvested Amazonian clay for smooth, even & hydrated skin
  • Won't cake or crease - save the cake for dessert!


  • vegan
  • 16-hour longwear
  • dermatologist tested


  • 100% agreed it reduces the appearance of pores
  • 100% agreed it reduces the appearance of fine lines
  • 100% agreed it doesn't look or feel cakey
  • 100% agreed it makes skin look smooth & flawless
  • 100% agreed it covers redness & imperfections
  • 100% agreed it improves the look of skin’s texture
  • 100% would recommend to a friend

*based on a consumer panel & clinical study of 32 subjects


  • Amazonian clay: for better, longer, truer wear
  • Vitamin E: natural preservative that also acts as an anti-inflammatory emollient & antioxidant
  • mineral pigments: soothe & soften skin


Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

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3.1 / 5.0
377 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
Skin Tone
Light (52)
Neutral (37)
Fair (28)
Medium (18)
Skin Type
Combination (73)
Normal (44)
Acne Prone (34)
Oily (32)
This Product Is
Long Lasting / Long Wearing (67)
Mattifying / Oil Absorbing (45)
Pore Minimizing (35)
Crease Resistant (20)
This Formula Is
Full Coverage (76)
Lightweight (38)
Buildable (38)
Non Greasy (25)
Rated 5 out of 5
This is the best makeup!! Stays on all day!
November 25, 2022
Satellite beach, FL, US
Age: 45-64
3 weeks ago
Rated 5 out of 5
Go darker shades, it can be too light
Highly recommended product, full coverage, perfect for oily skin, I would recommend going too shades darker for a bronzier looking complextion
November 20, 2022
Ramallah-Palestine, Alabama, PS
Age: 25-44
About Me:
Basic Beauty
Rated 2 out of 5
Like old forulmula better
Don't understand why my shade is different when they changed the formula. It doesn't match my skin now. It was a great product don't understand why they thought they had to change it.
November 9, 2022
Age: 45-64
Rated 5 out of 5
Best coverage and amazing clean smell LOVE IT
I saw this product on Facebook and just had to try it. Now i have bought 3 bottle so i dont run out. It is the best solid coverage and the smell is a clean fresh smell... i was like wow - - it is amazing. Try it you wont be sorry.
October 31, 2022
Age: 45-64
1 month ago
About Me:
Skincare Obsessed
Rated 1 out of 5
The new formula is absolutely terrible. I will never buy this product again and I have been wearing this for 8 years. So sad they had to change something that was so amazing.
October 28, 2022
Palm Beach Gardens, FL, US
Age: 25-44
About Me:
Trendy Tartelette
Rated 5 out of 5
Love it makes me look younger and covers my flays I would by it again
October 27, 2022
Chesterton , IN, US
Age: 45-64
2 months ago
Rated 3 out of 5
Really wanted to love this foundation. But it came out very patchy no matter how I applied and did not seem to last on my skin.
October 25, 2022
Unknown, CA, US
Age: 25-44
1 month ago
Rated 5 out of 5
Still love it!
I was skeptical with all the negative reviews, but I’m actually impressed. I loved the old formula, definitely was my go to foundation for years, so I was sad when I heard they changed the formula. I went ahead and bought it to try it out and I’m happy I did! Still looks great on my skin and I’ll continue to use it! :)
October 25, 2022
Age: 25-44
1 month ago
Rated 5 out of 5
16 hour full coverage foundation
I have recommended the foundation to many of my friends. It says 16 hour full coverage, it was still looking and feeling good after 18 hours. I have recommended eye shadows also...
October 25, 2022
Kaleva , MI, US
Age: 45-64
1 month ago
Rated 5 out of 5
Forgive me for wandering away for even a little while! I won’t stray again
I was worried from reading other reviews that my previous color from a year ago was somehow going to be different now [new formula? Wasn’t sure , but that was not the case. I ordered my old color and didn’t have a problem at all! Everything was Great. Good coverage, lasted well. Even lasted with wearing a mask, unlike the other non Tarte foundation that I had been wearing for a little while. I know better now. I am back to my Amazonian clay foundation.
October 24, 2022
Pacifica, CA, US
Age: 45-64
1 month ago