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shape tape™ ultra creamy concealer
America's number one concealer brand
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shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
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shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer
shape tape™ ultra creamy concealer

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  • VEGAN

shape tape™ ultra creamy concealer shape tape™ ultra creamy concealer

€28
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Details

WHAT IT IS

Our iconic shape tape™ concealer, now with a built-in EYE CREAM for 24-hr hydration!

WHAT IT DOES

  • full coverage, natural moisturizing matte finish
  • ultra-nourishing prickly pear for 24-hr hydration
  • for all skin types, especially dry or mature skin
  • leaves skin looking hydrated, never dry or flat
  • creamy, cushiony formula won't cake or settle
  • skin looks smoother, plumper & more youthful
  • cushion tape™ technology helps smooth & reduce look of fine lines, wrinkles & pores
  • waterproof & 12-hr crease-proof
  • not ready to commit? shop travel-size


TARTELETTE™ TESTED*

  • 100% agree:
    • feels hydrating & lightweight
    • doesn’t look or feel dry or cakey
    • undereyes look smoother
    • looks natural on skin
    • makes you look less tired
    • covers dark circles & blemishes
    • would recommend to a friend
  • 97% said it doesn’t settle into lines
  • 94% said skin looks more youthful

*in a consumer panel study


CLINICAL RESULTS**

  • 24-hr hydration
  • 12-hr crease-proof
  • 12-hr wear
  • waterproof
  • vegan
  • dermatologist tested

**in a clinical study


SKINVIGORATING™ INGREDIENTS

  • hyaluronic acid: helps hydrate & plump
  • prickly pear: intensely moisturizes
  • ginseng: helps calm appearance of redness
  • vegan squalane: helps reduce look of fine lines & wrinkles
  • mango butter: helps moisturize & condition
  • avocado butter: brightens look of dark circles
  • shea butter: helps retain skin's elasticity
  • raspberry ketone: helps increase skin’s firmness
  • meadowsweet: acts as an anti-inflammatory

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.7 / 5.0
267 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
211
34
12
4
6
Skin Tone
Light (35)
Fair (24)
Neutral (21)
Medium (19)
Skin Type
Combination (60)
Dry (38)
Normal (23)
Oily (15)
This Product Is
Long Lasting / Long Wearing (74)
Moisturizing / Hydrating (67)
Brightening (54)
Crease Resistant (42)
This Formula Is
Lightweight (67)
Full Coverage (54)
Buildable (49)
Non Greasy (35)
Rated 5 out of 5
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
This Formula Is
Full Coverage
Amazing
I love this even more than the old shape tape!
September 11, 2021
Dfw, TX, US
Age: 25-44
About Me:
Trendy Tartelette
Rated 5 out of 5
Skin Tone
Light
Skin Type
Normal
This Product Is
Crease Resistant
This Formula Is
Full Coverage
A must
I wasn’t sure about this but it has to be my favorite purchase I use it as my foundation and its flawless.
This review was collected as part of a loyalty reward promotion
September 10, 2021
Charlotte , NC, US
Age: 25-44
Purchased
3 weeks ago
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Medium
Skin Type
Combination
This Product Is
Brightening
Crease Resistant
This Formula Is
Lightweight
Non Greasy
Game changer
Total fan!!!! If the original shape tape doesn’t work for you (it didn’t for me) you need to try the ultra creamy. This was a game changer for me. The original would crease underneath my eyes and this does not do that!
September 9, 2021
Tonganoxie, KS, US
Age: 15-24
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
LOOOOVE Ultra Creamy Shape Tape!
Wow - I was a HUGE Shape Tape fan already. But the Ultra Creamy version is so much better for my skin! I feel like the Ultra Cream blends better and is a brighter pigment. I would recommend this product to anyone, especially if you have dry or combo skin :)
This review was collected as part of a loyalty reward promotion
September 8, 2021
Whitehouse, TX, US
Age: 25-44
Purchased
2 weeks ago
About Me:
Trendy Tartelette
Rated 5 out of 5
Skin Tone
Fair
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
This Formula Is
Lightweight
Hydration heaven!
An upgrade to the og shape tape! I love the original, but this gives me a bit more hydration!
This review was collected as part of a loyalty reward promotion
September 5, 2021
ALBUQUERQUE, NM, US
Age: 25-44
About Me:
Skincare Obsessed
Rated 5 out of 5
Skin Tone
Fair
Skin Type
Dry
Acne Prone
This Product Is
Moisturizing / Hydrating
Brightening
Wrinkle Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Longwearing, comfortable, great for dry skin
I was skeptical of this product after trying the original shape tape and it being very dry on me and making my eyes look wrinkly (I’m in my 20s!). But I am so glad I purchased this! This concealer is working great for me...it stays all day, covers well, and keeps my eye area hydrated and comfortable. I do like my concealer a little brighter than my foundation, and that’s the only issue I had with this- I got my concealer slightly darker than I would have liked it. My recommendation is to possibly go up one shade than what you think you need, or search for swatches on YouTube rather than just judging it by the pictures on here.
September 4, 2021
Cookeville, TN, US
Age: 15-24
About Me:
Pro Makeup Artist
Rated 5 out of 5
Skin Tone
Light
Skin Type
Dry
Combination
This Product Is
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Super Happy
I love the new ultra creamy formula, really works well on my under eyes!
This review was collected as part of a loyalty reward promotion
September 2, 2021
Appleton, WI, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Medium
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
Brightening
This Formula Is
Lightweight
Buildable
Dry skin
Most hydrating concealer for dry skin
This review was collected as part of a loyalty reward promotion
August 25, 2021
Fort Worth, TX, US
Age: 15-24
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Light
Skin Type
Dry
This Product Is
Moisturizing / Hydrating
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Buildable
Great for dryer skin types.
Love the creamy for my naturally dry skin. It goes on smoother than the original shape tape which is great for my skin.
This review was collected as part of a loyalty reward promotion
August 25, 2021
Pittsburgh , PA, US
Age: 15-24
Purchased
3 weeks ago
About Me:
Basic Beauty
Rated 5 out of 5
Skin Tone
Fair
Skin Type
Oily
This Product Is
Moisturizing / Hydrating
This Formula Is
Buildable
AMAZING PRODUCT!
I love how it stays on all day & never fades! MY new favorite!
This review was collected as part of a loyalty reward promotion
August 18, 2021
Stamford, CT, US
Age: 25-44
Purchased
6 months ago
About Me:
Trendy Tartelette