makeup face prime & set
base tape hydrating primer
best selling product
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base tape hydrating primer
base tape hydrating primer
base tape hydrating primer
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base tape hydrating primer
base tape hydrating primer
base tape hydrating primer

base tape hydrating primer base tape hydrating primer

€34
Details

WHAT IT IS

Skincare priming serum is like a makeup magnet!

WHAT IT DOES

  • keeps skin hydrated for 12 hours
  • improves foundation application & extends wear
  • helps prevent makeup from caking in lines or pores
  • gives skin a smoother, plumper appearance
  • lightweight serum texture with coconut scent!

 

TARTELETTE™ TESTED*

  • Immediately before foundation application:
    • 97% said skin felt nourished & had a healthy glow
    • 97% said skin felt instantly hydrated & smoother
    • 100% said skin appeared hydrated & felt soft
  • Immediately after foundation:
    • 100% said it helped foundation apply more evenly
    • 97% said it helped skin look smoother under foundation
    • 97% saw an improvement in the appearance of fine lines
  • After 1 week of use:
    • 100% said product felt nourishing
    • 100% said skin felt & appeared hydrated throughout the day
    • 97% said skin felt softer & looked fresher
    • 97% said skin appeared smoother

*Based on a consumer perception study of 35 participants

 

CLINICAL RESULTS

  • 12-hour hydration*
  • extends the wear of foundation*
  • dermatologist tested
  • vegan

*based on a clinical study of 35 participants

 

SKINVIGORATING™ INGREDIENTS

  • coconut: nourishes to leave skin smooth & soft
  • jojoba: soothes & helps leave skin soft & supple 
  • grapeseed: helps hydrate without the weight

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

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4.7 / 5.0
1,063 Reviews
5 Stars
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1 Star
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13
Rated 5 out of 5
Lightweight, smooth & hydrating.
Lightweight, smooth & hydrating. Pairs well with the Shape Tape foundation. I think a small amount goes a pretty long way
This review was collected as part of a promotion
April 8, 2021
Portland, OR, US
Age: 25-44
Purchased
 4 months ago
About Me:
Basic Beauty
Rated 5 out of 5
Best primer
Amazing. Moisturizing and actually works. Sets my makeup so much better than without primer. Best primer I’ve tried
April 8, 2021
Roseland, NJ, US
Age: 25-44
Purchased
 1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Smells amazing
I love this primer it smells absolutely amazing. It is more hydrating then any other primer I've used. It's light and creamy and not oily at all.
This review was collected as part of a promotion
April 8, 2021
BUMPASS, VA, US
Age: 25-44
Purchased
 3 months ago
About Me:
Basic Beauty
Rated 5 out of 5
This is a great primer ????
I’ve used many primers over the years and this one is one of the best.
Very light on the skin and doesn’t feel like you are adding another layer to your face before you apply foundation.
My makeup holds in place well when using this one but I also use the Stay Spray to finish the job so that also makes a difference.
This is definitely hydrating. If I prime with the BB Primer, my skin feels tight as the day progresses. If I wear this one, that doesn’t happen.
I use 2 pumps for my face and neck and allow a few minutes before applying foundation.
This review was collected as part of a promotion
April 7, 2021
SHETLAND, SCOTLAND , GB
Age: 25-44
Purchased
 1 year ago
About Me:
Skincare Obsessed
Rated 5 out of 5
Love this primer!
This primer is a winner for me. Just a couple of drops is enough to cover your entire face and neck sufficiently. It leaves my skin feeling so soft and smooth and my skin has a dewy appearance after putting it on. It makes the powder foundation and the Face Tape Foundation apply so smoothly and easily. Helps makeup last all day and reduces the appearance of lines, wrinkles, and pores.
This review was collected as part of a promotion
April 3, 2021
Pamplico, SC, US
Age: 45-64
Purchased
 3 weeks ago
About Me:
Skincare Obsessed
Rated 5 out of 5
Protector
I have morning routine I do and it starts with my primer and it ends with my waterproof eye shadow. This primer keeps my makeup in place all day with my mask on for 12 hours. Thank you tarte
This review was collected as part of a promotion
April 2, 2021
El Mirage, AZ, US
Age: 25-44
Purchased
 1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
Just starting using this product. First purchase was on QVC. I fell in love with smell and how smoothly my make up goes on top
April 2, 2021
Bethlehem, PA, US
Age: 45-64
Purchased
 1 month ago
Rated 5 out of 5
Best primer I’ve tried! A little goes a long way so this bottle lasts forever. For someone who rarely wears makeup, I use this every time I apply and it makes application so smooth!!
This review was collected as part of a promotion
March 31, 2021
Evanston, IL, US
Age: 25-44
Purchased
 4 months ago
Rated 5 out of 5
Love it!
This primer smells delicious and works like a charm. It’s very light and feels great on my face! My makeup lasts much longer than when I didn’t apply this beforehand . This one is a must have in my opinion!
This review was collected as part of a promotion
March 29, 2021
Bridgeport, OH, US
Age: 25-44
Purchased
 1 month ago
About Me:
Trendy Tartelette
Rated 5 out of 5
Smells like coconut
Works great! Smells great! Not irritating on sensitive dry skin.
This review was collected as part of a promotion
March 25, 2021
Vista, CA, US
Age: 25-44
About Me:
Trendy Tartelette