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water foundation
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water foundation water foundation

£33

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  • VEGAN

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WHAT IT IS

Water makes us feel weightless & calm. Give your skin the same treatment with this hypoallergenic, vegan foundation with medium coverage & a naturally radiant finish. 

WHAT IT DOES

  • Medium coverage with a naturally radiant finish
  • Provides powerful antioxidant protection & pollution defense with marine plant extracts
  • Water-based formula provides gentle, yet powerful coverage
  • Helps prevent signs of aging
  • No chemical sunscreen ingredients
     

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
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4.5 / 5.0
924 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
637
182
54
25
26
Skin Tone
Light (204)
Fair (191)
Neutral (152)
Medium (109)
Skin Type
Combination (414)
Dry (242)
Acne Prone (144)
Normal (141)
This Product Is
Moisturizing / Hydrating (519)
Long Lasting / Long Wearing (395)
Brightening (220)
Crease Resistant (179)
This Formula Is
Lightweight (616)
Buildable (403)
Non Greasy (308)
Full Coverage (95)
Rated 5 out of 5
This is literally mine and my moms favorite foundation. Please please please do not discontinue this. It's so lightweight and doesnt feel like you are wearing anything but also has beautiful coverage.
December 8, 2021
Springfield, MO, US
Age: 25-44
Rated 5 out of 5
Love this
Just here to say please DON’T discontinue!! My favorite foundation ever!! I tried the new version and found it too thin and watery. This one was just perfect.
This review was collected as part of a loyalty reward promotion
December 8, 2021
Aurora, IL, US
Age: 25-44
About Me:
Basic Beauty
Rated 5 out of 5
Love ??
I have been using this foundation for the last year and I love it. It does the job super well without feeling heavy. I just use a thin layer for light coverage with a natural feel. Big fan :)
This review was collected as part of a loyalty reward promotion
December 3, 2021
Montreal, QC, CA
Age: 25-44
Rated 5 out of 5
Lightweight foundation
I was looking for a lightweight, buildable coverage foundation and I found this. It does not feel heavy or cakey when you put it on. I have sensitive skin so not only does this hydrate but it also prevented acne from developing on my skin. I love this foundation!
This review was collected as part of a loyalty reward promotion
December 1, 2021
Edmonton, AB, CA
Age: 25-44
About Me:
Trendy Tartelette
Rated 5 out of 5
DO NOT DISCONTINUE
PLEASE PLEASE DO NOT DISCONTINUE!!!!!! I’ve tried plenty of foundations from urban decay, too faced, fenty and none compare to this beauty!!! Couldn’t find the shade I normally use so I hope it’s not discontinued? This foundation is perfect for a natural look and definitely buildable for a night out! My absolute favorite foundation for my skin type. LOVE LOVE LOVE.
November 30, 2021
Long Beach , CA, US
Age: 25-44
About Me:
Trendy Tartelette
Rated 5 out of 5
Awesome!
My all time favourite foundation. I use this everyday and no matter what condition my skin is in (I have combination skin) it always looks great and lasts all day. It provides enough coverage without being heavy. It is fantastic.
This review was collected as part of a loyalty reward promotion
November 29, 2021
Calgary, AB, CA
Age: 25-44
Rated 5 out of 5
I came looking for my shade, fair neutral -- nothing else has such great light coverage and it's so hydrating. I hope you'll consider bringing it back!
November 27, 2021
Avondale Estates, GA, US
Age: 25-44
Rated 5 out of 5
The BEST!!!
I love this foundation so much and just read other reviews saying it's being discontinued?? Noooooo!!! Please don't do that!!! The fair-light neutral is my soulmate and it looks like it's already sold out. Please keep this foundation!!! ?????? It's perfect medium coverage that looks like skin and wears GREAT.
This review was collected as part of a loyalty reward promotion
November 26, 2021
Colleyville, TX, US
Age: 25-44
Rated 3 out of 5
This has been my favorite foundation since it came out. I tried others they just never compared. I am disappointed to see some of the shades gone. (12B in my case)
November 26, 2021
Birmingham, AL, US
Age: 15-24
About Me:
Trendy Tartelette
Rated 2 out of 5
Doesn't work well for dry skin
This performs more like a serum foundation. I bought this thinking that it would be hydrating for my dry skin. But it clung to dry patches and made my skin look dehydrated.
November 22, 2021
Warner Robins, GA, US
Age: 25-44
About Me:
Makeup Maven