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base tape hydrating primer
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base tape hydrating primer
base tape hydrating primer
base tape hydrating primer
base tape hydrating primer
base tape hydrating primer

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base tape hydrating primer base tape hydrating primer

$30
Available for orders $35+ by Afterpay
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WHAT IT IS

Skincare priming serum is like a makeup magnet!

WHAT IT DOES

  • keeps skin hydrated for 12 hours
  • improves foundation application & extends wear
  • helps prevent makeup from caking in lines or pores
  • gives skin a smoother, plumper appearance
  • lightweight serum texture with coconut scent!

 

TARTELETTE TESTED*

  • Immediately before foundation application:
    • 97% said skin felt nourished & had a healthy glow
    • 97% said skin felt instantly hydrated & smoother
    • 100% said skin appeared hydrated & felt soft
  • Immediately after foundation:
    • 100% said it helped foundation apply more evenly
    • 97% said it helped skin look smoother under foundation
    • 97% saw an improvement in the appearance of fine lines
  • After 1 week of use:
    • 100% said product felt nourishing
    • 100% said skin felt & appeared hydrated throughout the day
    • 97% said skin felt softer & looked fresher
    • 97% said skin appeared smoother

*Based on a consumer perception study of 35 participants

 

CLINICAL RESULTS

  • 12-hour hydration*
  • extends the wear of foundation*
  • dermatologist tested
  • vegan

*based on a clinical study of 35 participants

 

SKINVIGORATING INGREDIENTS

  • coconut: nourishes to leave skin smooth & soft
  • jojoba: soothes & helps leave skin soft & supple 
  • grapeseed: helps hydrate without the weight

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.7 / 5.0
840 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
657
127
38
7
11
Hydrating and non-irritating
Great primer, doesn't irritate my skin and leaves my face feeling very hydrated, as described. Pairing this primer with the setting spray is a winning combo!
May 21, 2020
Boston, MA, US
Age: 25-44
Purchased
1 month ago
About Me:
Trendy Tartelette
This is good product which i have ever used .Thanks
May 21, 2020
New city, milano, CY
Age: 45-64
This is good product which i have ever used .Thanks
May 20, 2020
New city, milano, JP
Age: 65+
Best Primer
Best primer out there!! Makeup lasts many hours!! Smells amazing!!
This review was collected as part of a promotion
May 18, 2020
Colorado City, CO, US
Age: 25-44
Purchased
7 months ago
About Me:
Basic Beauty
YOU NEED THIS IN YOUR LIFE
I received this primer as a gift and immediately fell in love with it the first time I used it. My foundation & overall makeup looked flawless and lasted all night! it doesnt dry your skin out or leaves it oily which is a HUGE plus for me.

Amazing product. BUY IT.
This review was collected as part of a promotion
May 18, 2020
Wilmington, CA, US
Age: 25-44
About Me:
Trendy Tartelette
Love it
Best primer ever ! Smells like coconut . Has holding power for cover-up but doesn't feel oily or cakey. 2nd time buying will buy again ????
This review was collected as part of a promotion
May 17, 2020
Estevan, SK, CA
Age: 25-44
Purchased
1 month ago
Very nice!
I love this primer! I love how it feels and smells! It’s so lightweight and makes my make up go on smoothly.
This review was collected as part of a promotion
May 17, 2020
Mayville , WI, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty
Smells incredible
This stuff smells amazing! It helps prep my dry skin and keep my foundation in place all day!
This review was collected as part of a promotion
May 16, 2020
Greta, New South Wales, AU
Age: 25-44
Purchased
9 months ago
About Me:
Basic Beauty
Best primer I’ve ever used
Thank goodness my skin tolerates coconut because this primer holds my makeup down all day and also smells so fresh when I put it on. It is very hydrating to the skin, I notice if I haven’t worn makeup for a few days my skin gets kind of dry but the when I’ve been wearing makeup and primer daily it isn’t as dry. You can also see when it’s getting empty because it pushes the product up automatically which is convenient.
May 16, 2020
Topeka, KS, US
Age: 15-24
About Me:
Trendy Tartelette
Great product
I bought this for my daughter and it def helps keep her foundation in place as she has an oily ‘T’ zone.
This review was collected as part of a promotion
May 16, 2020
Rotherham, Yorkshire, GB
Age: 45-64
Purchased
1 month ago
About Me:
Total Newbie