456

maracuja juicy shift

maracuja juicy shift

Regular price €13
Regular price €29 Sale price €13
*Excluded from promotions

maracuja juicy shift

*Excluded from promotions
Regular price €13
Regular price €29 Sale price €13
Taxes included.
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pair with

Lip liner pencil with brand name on a white background
maracuja juicy lip liner
€24
mauve
100%
saw immediate hydration*
100%
saw more plump lips**

pH-powered plumping gloss-balm with hyaluronic acid shifts like magic into a custom pink shade!

how to

how to

  • Just pump it to plump it!
  • Apply color-changing lip balm directly to the lips & watch it shift like magic into a pink shade, personalized to your pH!
  • wear it alone or layer with your fave lip product for added hydration & plumper-looking lips

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WWD Shop Editor's Choice 2025

Overall rating: 4.5877194 / 5 from 456 reviews.

AI Generated Review Summary

The Maracuja Juicy Shift is a pH-powered plumping gloss-balm that transforms into a custom pink shade, praised for its beautiful color, amazing scent, and great feel on the lips. Customers also appreciate its stylish packaging and the fact that it stays on throughout the day.

Summary topics

  • Shade Customization: 9%
  • Gloss Quality: 6%
  • Aesthetic Appeal: 10%
  • Lip Comfort: 19%
  • Scent: 6%

Review topics: [color, feels, texture, taste, packaging, design, formula, smells, look, shade, sensation, shipping, ingredients, gift, pleasure, use, coverage, results, liner, effect, lips, pink, shift, gloss, hydrating, tint, shine, plumping, ego, moisturizer].

Review highlights

  • "My lips look smoth and the color it gives looks great on me ( natural pink)"Yenny N.
  • "Colors, smell and taste are fun and cool."Monica
  • "It makes my lips look nicely plump and so soft and smooth!"Amber

Reviews

Really good

"It smells good, feels good on the lips, so refreshing it feels almost like chewing mint gum. The color was slightly off for me but I probably chose the wrong shade."

Maria B. (4/5)

This is my favorite Tarte product!

"I love how it leaves a stain on my lips even after eating. You also get that cool minty feelon your lips. That always puts me in a great mood. I am addicted to Maracuja juicy shift. It is my favorite lip product!"

CHRISTINE D. (5/5)

No burn

"I was very surprised by this one. It goes on smoothly and brings out my natural lip color so brightly. It is long lasting too. Big fan of this product."

Virginia B. (5/5)

The best ever!!!

"I love this and love the looks I get when people see the color in the tube, and see how it transforms on my lips. I've introduced so many people to this!"

Kate R. (5/5)

Tarte is the best for lip gloss.

"Have been using maracuja line for a long time. Never did the shift one. Still a fan."

Haleigh P. (5/5)

As expected

"I like this. It feels nice on the lips, but is the same as any other pH formula out there."

Rebecca M. (4/5)

Recommend

"Very nice lip product! Keeps my lips moisturized and applies easily"

Sarah S. (5/5)

Λιπ

"Πολύ ωραίο χρώμα και κάνει πολύ ωραία χείλη"

Xrisa T. (5/5)

Love this lip product

"I will be ordering this again!!"

Stephanie S. (5/5)

"Love this colour! I was worried as im a pale girly! My new go to!"

Tiana (5/5)

Q&A

Do they all turn the same shade on your lips or does it matter which color you pick? Is color of tube is just artificial coloring?
Hi there! Each color will shift to a similar pinky pop!
What shade for more of a nude lip color?
Hi there! This is a pH-powered plumping gloss-balm with hyaluronic acid shifts like magic into a custom pink shade, not nude.
Is this the same formula as the original juicy balm or is it the plumping formula with a tingle?
It's pH-powered plumping balm, gloss, color & hydrating treatment all-in-1