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What is vegan and cruelty free makeup?
Vegan face makeup is not composed of ingredients from animal, animal-derived or animal by-products.
Cruelty free vegan makeup is developed without any animal testing. For a cosmetic to be cruelty-free, neither the finished product nor any of its ingredients were tested on animals at any point during production.
Why use a vegan friendly makeup product?
While there are a variety of reasons someone might want to use makeup that is vegan, the main difference is there are no ingredients from animal, animal-derived or animal by-products.
vegan cruelty free makeup from tarte
We have a wide range of vegan and cruelty free makeup products that are sure to suit your needs. From foundation and concealer to eyeshadow and mascara, we have everything you need to look your best—and feel good doing it!
Some of our favorite vegan makeup products include our Amazonian clay 16-hour full coverage foundation, shape tape™ concealer & maracuja juicy lip balm. The foundation is perfect for those with sensitive skin, as it's made with natural ingredients that won't irritate your skin. And, our shape tape™ concealer is a great way to cover up any blemishes or dark circles, while maracuja juicy lip will plump the appearance of lips & drench them in moisture.
Of course, your vegan makeup collection isn't complete until you've got the perfect bronzer, eyeshadow & lipstick, too. Some favorites from our collection include:
breezy cream bronzer
This beautiful bronzer is perfect for adding a natural flush of color to your cheeks. It's made with 100% vegan & cruelty-free ingredients, & it’s waterproof buildable cream formula applies effortlessly for the perfect just-back-from-the-beach glow.
sweet tarte™ glow blush
Swirled to perfection & baked by hand, this blush makes skin look radiant! It is made with a light reflecting formula & is super soft so that you can blend it seamlessly.
sweet tarte™ double shot eyeshadow palette
This eyeshadow is perfect for creating a variety of looks, from a natural everyday look to a glamed-up aesthetic. It includes 9 stunning shades & smells like your fave cinnamon dulce latte. Yum!
maneater™ after dark eyeshadow palette
Did your favorite mascara just become an eyeshadow palette? You’re not dreaming — it totally did! It includes 24 new shades: 11 mattes, 9 shimmers & 4 sheens & is formulated with Amazonian clay for a better, longer, truer wear.
tartelette™ tubing mascara
This mascara is ideal for creating long, lush lashes. It's made with skinvigorating™ ingredients like shea butter, castor oil & carnauba wax & includes a 360° lash extension comb with 296 bristles to separate & lift lashes for fanned-out definition.
maracuja juicy lipstick
Wear this lipstick to create long-lasting, beautiful lips. It features a creamy, full-coverage color & is moisture-packed to create a long-lasting, weightless formula that is comfy to wear.
We also have vegan makeup kits & vegan makeup sets, so that you can experiment with our different products to find your perfect match! We’re sure you’ll discover a new favorite. Shop today!