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shape tape™ concealer
shape tape™ concealer
Regular price
$50
Regular price
Sale price
$50
Unit price
per
full coverage, natural matte finish
shape tape™ concealer
full coverage, natural matte finish
Regular price
$50
Regular price
Sale price
$50
Unit price
per
Taxes included.
Shade List
8B porcelain beige
very fair skin with cool, pink or rosy undertones
12B fair beige
fair skin with cool, pink or rosy undertones
12S fair
fair skin with warm, golden undertones
12N fair neutral
fair skin with a balance of warm & cool undertones
16N fair-light neutral
fair to light skin with a balance of warm & cool undertones
20B light
light skin with cool, pink or rosy undertones
20S light sand
light skin with warm, golden undertones
22N light neutral
light skin with a balance of warm & cool undertones
22B light beige
light skin with cool, pink or rosy undertones
27H light-medium honey
light to medium skin with warm, peach undertones
27S light-medium sand
light to medium skin with warm, golden undertones
27B light-medium beige
light to medium skin with cool, pink or rosy undertones
29N light-medium
light to medium skin with a balance of warm & cool undertones
34S medium sand
medium skin with warm, golden undertones
35H medium honey
medium skin with warm, peach undertones
35N medium
medium skin with a balance of warm & cool undertones
36S medium-tan sand
medium to tan skin with warm, golden undertones
37G medium-tan golden
medium to tan skin with very warm, golden or olive undertones
38N medium-tan neutral
medium to tan skin with a balance of warm & cool undertones
42S tan sand
tan skin with warm, golden undertones
44H tan
tan skin with warm, peach undertones
47H tan-deep honey
tan to deep skin with warm, peach undertones
47S tan-deep sand
tan to deep skin with warm, golden undertones
48G tan-deep golden
tan to deep skin with very warm, golden or olive undertones
49W tan-deep warm
tan to deep skin with very warm, rosy undertones
51H deep honey
deep skin with warm, peach undertones
53G deep golden
deep skin with very warm, golden or olive undertones
53N deep
deep skin with a balance of warm & cool undertones
53S deep sand
deep skin with warm, golden undertones
53H deep honey
deep skin with warm, peach undertones
54H deep honey
deep skin with warm, peach undertones
55W rich warm
deeper skin with very warm, rosy undertones
57G rich golden
deeper skin with very warm, golden or olive undertones
57S rich sand
deeper skin with warm, golden undertones
57N rich
deeper skin with a balance of warm & cool undertones
57H rich honey
deeper skin with warm, peach undertones
59H rich honey
deeper skin with warm, peach undertones
59W rich warm
deeper skin with very warm, rosy undertones
60N mahogany
very deep skin with a balance of warm & cool undertones
60H mahogany honey
very deep skin with warm, peach undertones
60W mahogany warm
very deep skin with very warm, rosy undertones
61H espresso
very deep skin with warm, peach undertones
61G espresso golden
very deep skin with very warm, golden or olive undertones
61N espresso neutral
very deep skin with a balance of warm & cool undertones
62H espresso honey
very deep skin with warm, peach undertones
62W espresso warm
very deep skin with very warm, rosy undertones
63N espresso neutral
very deep skin with a balance of warm & cool undertones
64W espresso warm
very deep skin with very warm, rosy undertones
One-time purchase: $50.00
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pair with
100%
said it doesn’t crease or look cakey**
100%
said it covers dark circles & undereyes look smoother**
100%
would recommend to a friend**
what it is
The iconic full coverage matte concealer for instantly covering dark circles, blemishes + redness with 16-hour wear.
why we love it
Full coverage without the full feel from the #1 concealer brand*. shape tape™ original concealer delivers instant, crease-proof coverage with a smooth, natural matte finish—making it especially great for normal, combination + oily skin. The waterproof formula delivers 12-hour crease-proof & 16-hour wear without looking cakey or settling into fine lines. It's like 8 hours of sleep in a swipe, use it under eyes to cover dark circles & brighten appearance or anywhere on the face to conceal the look of blemishes, redness, acne or uneven skin tone. Tape technology™ helps blur the look of pores, fine lines & wrinkles while shea butter, mango & licorice root help condition & moisturize. Vegan, cruelty-free & dermatologist tested. Looking for on-the-go? Shop travel-size.
tartelette™ tested
- 16-hour longwear
- 12-hour crease proof
- waterproof
- 100% said it doesn’t crease or look cakey**
- 100% said skin looks & feels smoother**
- 100% said it covers dark circles & undereyes look smoother**
- 100% would recommend to a friend**
- 97% agree it blurs & smooths appearance of wrinkles & fine lines**
skinvigorating™ ingredients
- shea butter: moisturizes & conditions
- mango butter: helps moisturize & condition skin
- licorice root: brightens & evens look of skin
- olive oil: conditions & moisturizes
always formulated without: parabens • mineral oil • phthalates • triclosan • gluten & more
*Source: Circana, LLC, U.S. Prestige Beauty Total Measured Market, Makeup Concealer by Brand, Dollar & Unit Sales, January-December 2025
**based on a consumer panel study of 32 subjects
how to
how to
trophy case
certified inclusive
SeeMe Inclusivity Index 2025
Overall rating: 4.7826514 / 5 from 26400 reviews.
AI Generated Review Summary
This concealer offers full coverage with a natural matte finish, praised for its smooth and non-creasing formula, fantastic color match, and long-lasting wear. Customers appreciate its ability to blend seamlessly and provide an instant face lift effect.
Summary topics
- Longevity (3%): Customers appreciated the long-lasting nature of this concealer, making it a popular choice.
- Smoothness (3%): It was noted by customers that the formula of this concealer is smooth and non-creasing.
- Coverage (6%): It was observed by customers that this concealer makes you look like a barber and provides full coverage.
- Moisturizing Properties (4%): Customers raved about the Tarte Shape Tape, praising its coverage and moisturizing properties.
- Color Match (3%): It was reported by customers that the color of the concealer is absolutely fantastic and matches the skin tone well.
Review topics: ["size","color","weight","smells","feels","quality","results","issues","look","packaging","texture","shipping","skin","amount","coverage","price","shade","circles","formula","concealer","consistency","eyes","spots","blends","face","light","acne","shape tape","wrinkles","pores"].
Review highlights
- "It completely covers my dark circles and makes my skin look smooth and flawless." —
- "Coverage is amazing easy to blend sets well smooths ALL texture and imperfections and does NOT budge during the day!" —
- "very creamy and lightweight sets nicely into skin" —
Reviews
HOLY GRAIL
"This is such an amazing concealer! I have been using this for a few years now. It light coverage but hides baggy eyes and gives a wonderful finish! I got this in a set with a maracuja lip plump for only $32! Worth the price and is perfect for natural finish makeup!"
Holy grail
"I love this concealer! It gives me great coverage without feeling too heavy, and a little goes a long way. It does a great job covering my under-eye area and any spots while still looking smooth. I've been using it for almost five years and haven't found any other concealer that works as well"
Must have!
"This concealer is amazing! I have redness in my checks from rosacea, but you cant see a thing with this concealer. Just a few dots covers all of my problem areas. It blends and smooths beautifully and doesn't feel heavy or look cakey. I wear it everyday under light powder and never have have to retouch. I highly recommend this product!"
My favorite under eye concealer
"I love this concealer...I have used only it for over a decade and never once even considered changing. I am in my late 40s but it still looks good and doesn't make my eyes look cakey or cracked. I also really appreciate the expansive choice of shades."
Amazing, literally perfection
"One of the best, if not the best, concealers I've ever used. You don't need a lot! I take a tiny brush, brush some off of the doe foot or stick part of the applicator, and then put it over any zits or dark spots. It blends out beautifully, is not drying at all, and shade 20C is perfect for fair olive skin. For dark circles, I color correct first, then blend this concealer around the edge of the dark circle where it meets my cheek. I am a loyal stan of this concealer!"
"I ordered this concealer over a week ago and it keeps getting pushed back saying it’s coming but it’s not I haven’t received my package and they won’t send me a refund"
I’m really impressed with this
"I’m really impressed with this concealer. It has a smooth, creamy texture and blends easily without looking heavy or cakey. It gives good coverage while still looking natural on the skin, and it lasts well throughout the day. Definitely a product I would repurchase."
My Favorite Concealer
"I have been using the Shape Tape Concealer for so many years now. It has been my tried-and-true concealer and is perfect for everyday use. It has buildable coverage, and a small amount goes a long way. I will continue to keep repurchasing it as long as it is still sold."
Shape tape concealer review
"I found this concealer to be very good, works well on over 35's also great coverage & you only need the smallest amount, really good product! 🤗"
Q&A
- Hi, I’ve been wearing the light consealer, but I need something a little darker for summer. What do you recommend?
- To find your shade, check the product page and click the “TRY ON” button to virtually try on* our shade range & even get instantly matched across almost all our complexion products.
- should I go lighter than my foundation?
- If you are looking to highlight you should go 1 shade lighter. If you are looking to contour, you would go 2 shades darker.
- I see a lot of talc in many items. What products don't have talc?
- Hi We currently just launched our new talc free finishing powder.
- II'd like to try this concealer but I wear no make uP? WWhat is the sheerest concealer that you have and help me with a color because I don't see how I'm working?
- Hi there! You may like our Sugar rush skin treat concealer that provides buildable coverage.
- I HAVE THE SHAPE TAPE CONCEALER IN LIGHT-MEDIUM. WHAT NEW SHADE IS THIS?
- It is too dark
FAQs
house of tapes™
8hrs of sleep in a swipe
eye cream in a stick
undereye espresso shot
golden hr in a bottle
full coverage
buildable full coverage
full coverage
medium buildable
matte
natural matte
moisturizing matte
radiant
crease-proof undereye coverage
blurs & spot conceals
24-hr hydration
no-makeup makeup
combo or oily skin
all skin types
dry skin
all skin types
