Always keep returning to this as go-to! "Has been my go-to for probably over 15 years if not longer (not sure when Tarte first started making it). Lengthens for beautiful separated lashes that aren't clumpy, builds nicely, doesn't smear or smudge, removes easily with water, and does not irritate eyes. THE BEST! Never stop making this!" — Anna S. (5/5)
Love this mascara "My favorite for sure! No clumps! Makes my lashes long and pretty!" — Karen W. (5/5)
"I recently acquired an allergy to my mascara, multiple brands. My doctor had the same allergy and told me to try a clay based mascara - I did and this one works for me!" — TINA (5/5)
Favorite mascara "I have tried numerous mascaras, including other Tarte products. This is my very favorite as a contact lens user. It doesn’t flake at all and gives great length to my eyelashes." — Susie W. (5/5)
Great everyday mascara "This is a great everyday mascara for a casual look. If I need a more dramatic look, I use a lash primer first. I have purchased this mascara multiple times." — Sheryl H. (4/5)
PERFECT!!! "one of the best product ever made from the tarte cosmetics team. TRY IT" — Eleanna B. (5/5)
Best Mascara Ever! "Hands down my FAVORITE mascara ever! Works so well at lengthening and adding fullness. I always get asked what mascara I use. A few stores have stopped carrying it so I hope it’s not being discontinued! I would be so sad!" — Amy (5/5)