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shape tape™ concealer
America's number one concealer brand
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shape tape™ concealer
shape tape™ concealer
shape tape™ concealer
shape tape™ concealer
shape tape™ concealer

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shape tape™ concealer shape tape™ concealer

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Details

America’s #1 concealer brand!*

* Source: The NPD Group, Inc./U.S. Prestige Beauty Total Measured Market, Makeup Sales. Jan 2019 - Dec 2019

WHAT IT IS

Swipe on the hype with this best-selling concealer!

 

WHAT IT DOES

  • full coverage formula for 16 hrs of flawless wear
  • smooths & brightens to make eyes appear lifted
  • crease-proof formula won’t cake or settle
  • tape technology™ helps smooth & blur appearance of fine lines & wrinkles
  • applies easily with jumbo speed smoother™ 
  • Need TSA-approved? shop travel-size

 

TARTELETTE™ TESTED**

  • 100% agree it doesn’t crease or look cakey 
  • 100% agree skin looks & feels smoother
  • 100% agree undereyes look smoother 
  • 100% agree it covers dark circles 
  • 100% would recommend to a friend 
  • 97% agree it blurs & smooths appearance of wrinkles & fine lines

 

CLINICAL RESULTS**

  • vegan
  • dermatologist tested
  • 16-hour wear
  • 12-hour crease-proof
  • waterproof
  • non-comedogenic

**Based on a study of 32 subjects


SKINVIGORATING™ INGREDIENTS

  • shea butter: helps retain skin's elasticity
  • mango butter: helps moisturize & condition 
  • licorice root: brightens appearance of dark circles & color corrects

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

  • Reviews
  • Q&A
4.8 / 5.0
19,595 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
16670
2149
467
154
155
Skin Tone
Light (4345)
Neutral (2932)
Medium (2910)
Fair (2804)
Skin Type
Combination (7665)
Normal (3123)
Dry (3084)
Oily (2755)
This Product Is
Long Lasting / Long Wearing (11379)
Brightening (8237)
Crease Resistant (6533)
Mattifying / Oil Absorbing (4701)
This Formula Is
Full Coverage (10813)
Lightweight (7155)
Buildable (5364)
Non Greasy (4950)
I absolutely love this concealer! Perfect coverage!
June 26, 2020
Lehi, UT, US
Age: 25-44
Skin Tone
Medium
Skin Type
Normal
This Product Is
Brightening
Crease Resistant
This Formula Is
Full Coverage
Best Conceal r
Hands down my favorite concealer that I have ever tried.
June 25, 2020
Papillon, NE, US
Age: 25-44
Purchased
1 month ago
About Me:
Trendy Tartelette
Skin Tone
Light
Skin Type
Combination
This Product Is
Mattifying / Oil Absorbing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Best Concealer
I love that this comes in so many color options that match foundation shades. It gives great coverage, and you get a ton of product for the cost.
June 25, 2020
Beaufort, SC, US
Age: 25-44
About Me:
Makeup Maven
Skin Tone
Light
Skin Type
Normal
This Product Is
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Great!!
Love it! Full coveraged
June 25, 2020
Etxebarri , Bizkaia , ES
Age: 25-44
About Me:
Makeup Maven
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Full Coverage
Great product
June 25, 2020
Paso robles, California , UM
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Pore Minimizing
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Great purchase!
Love this product! A little goes a long way and it provides good coverage
June 25, 2020
Wyandotte , MI, US
Age: 25-44
Purchased
1 month ago
About Me:
Basic Beauty
Skin Type
Oily
Acne Prone
This Product Is
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Non Greasy
Buildable
Full Coverage
Love!
I use this concealer basically everyday no matter what kind of look I’m going for.
June 25, 2020
Orlando, FL, US
Age: 15-24
About Me:
Trendy Tartelette
Skin Tone
Neutral
Skin Type
Dry
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Buildable
Full Coverage
Beautiful
Amazing coverage, will never use any other concealer after this one.
This review was collected as part of a promotion
June 25, 2020
Sharjah, Sharjah, AE
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Combination
This Product Is
Long Lasting / Long Wearing
This Formula Is
Lightweight
Definitely buying again
Amazing concelear !
This review was collected as part of a promotion
June 25, 2020
New york, NY, US
Age: 15-24
Purchased
1 month ago
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Oily
This Product Is
Moisturizing / Hydrating
Mattifying / Oil Absorbing
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Non Greasy
A makeup must have
I was doing my research online for one of the best selling concealers and came across this product. I've noticed via Youtube makeup tutorials that a lot of influencers use this product, and I've also seen a lot of my friend's use it, so I figured I would give it a try, and omg is it amazing!! It was a little tricky trying to find my exact shade, and then going up a few shades to use this is an under-eye lightening product, but was well worth the extra effort. This is hands down the best concealer I've ever owned, it's long-wearing, crease-less, blends right into my skin, doesn't sit heavy or look obvious, and has an easy to use thick applicator. Also, a bonus is that it smells like flowers!
June 24, 2020
San Francisco , CA, US
Age: 25-44
About Me:
Makeup Maven