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shape tape™ concealer
America's number one concealer brand
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shape tape™ concealer
shape tape™ concealer
shape tape™ concealer
shape tape™ concealer

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shape tape™ concealer shape tape™ concealer

$27
Available for orders $35+ with Afterpay Learn more
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WHAT IT IS

Meet our iconic, "can't live without" shape tape concealer & discover why one is sold every 12 seconds*! This vegan,waterproof full-coverage formula infused with tape technology™ instantly helps brighten, smooth & give the skin a firmer, more lifted look for 16-hours. 

Oh & by the way, we’re America’s #1 concealer brand**. We’re kind of a big deal.

**Based on worldwide YTD sales as of 12/28/2019 **Source: The NPD Group, Inc./U.S. Prestige Beauty Total Measured Market, Makeup Sales. Jan 2019 - Dec 2019

WHAT IT DOES

  • 43% of each tube is infused with tape technology™ which is like a veil of silk to help smooth & blur appearance of fine lines & wrinkles
  • nourishes delicate undereye with mango seed & shea butters while licorice root brightens
  • jumbo speed smoother™ wand allows for easy application & blendable formula wont' flake or crease throughout the day
  •  easy-to-blend formula delivers 12-hour crease-proof wear
  • Reviews
  • Q&A
4.8 / 5.0
16,827 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
14294
1865
405
129
134
Skin Tone
Light (3538)
Fair (2435)
Medium (2356)
Neutral (2312)
Skin Type
Combination (6326)
Dry (2561)
Normal (2461)
Oily (2274)
This Product Is
Long Lasting / Long Wearing (9377)
Brightening (6786)
Crease Resistant (5411)
Mattifying / Oil Absorbing (3948)
This Formula Is
Full Coverage (8956)
Lightweight (5941)
Buildable (4352)
Non Greasy (4080)
Skin Tone
Fair
Skin Type
Acne Prone
This Product Is
Mattifying / Oil Absorbing
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Full Coverage
Where has Shape Tape been all my life?
I have struggled with adult acne and scarring. My acne is more under control now, but I have redness and scars where the acne used to be. I have been trying different concealers for the past three years, never finding one that didn't break my skin out, or it wouldn't provide full coverage. I tried the travel size first, and needless to say, my skin and I fell in love! The coverage is excellent and fully covers my red spots. It also lasts all day! I am a kindergarten teacher, and not having to reapply my concealer mid-day is a big plus! I highly recommend this product, and I wish I had tried it much sooner!
March 29, 2020
Lexington, KY, US
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Neutral
Skin Type
Normal
This Product Is
Moisturizing / Hydrating
Brightening
Long Lasting / Long Wearing
This Formula Is
Lightweight
Full Coverage
Obsessed! This is the best concealer I’ve used by far and it lasts all day! makes you look refreshed and the color is great.
March 29, 2020
Fairfax , VA, US
Age: 25-44
Purchased
3 months ago
About Me:
Basic Beauty
Skin Tone
Medium
Skin Type
Combination
This Product Is
Mattifying / Oil Absorbing
Brightening
This Formula Is
Non Greasy
amazing product
I really love this product, it's one of my favorites concealer. I recommend it
March 29, 2020
Jamaica, NY, US
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Medium
Skin Type
Normal
This Product Is
Mattifying / Oil Absorbing
Brightening
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Buildable
amazing product
brought the mini size first and then used up later on purchased the full size it has great outcomes for a great price
March 29, 2020
Liverpool, New south wales , AU
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Fair
Skin Type
Combination
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Lightweight
Quality product, however.
I really like this product but I feel like i tend to use a more inexpensive one by makeup revolution. It reduces in coverage slightly but it’s more affordable.
Considering I have to pay £30 including shipping.
March 29, 2020
Nottinghamshire, Nottinghamshire , GB
Age: 15-24
Purchased
1 year ago
About Me:
Makeup Maven
Skin Tone
Medium
Skin Type
Normal
This Product Is
Moisturizing / Hydrating
Crease Resistant
Long Lasting / Long Wearing
This Formula Is
Lightweight
Concealer d'bomb
I have seen my friend wearing this and this make me eager to buy it!!!
March 29, 2020
puncak alam, Selangor, MY
Age: 15-24
About Me:
Total Newbie
Skin Tone
Fair
Skin Type
Dry
Oily
Combination
Acne Prone
This Product Is
Mattifying / Oil Absorbing
Brightening
Pore Minimizing
Long Lasting / Long Wearing
This Formula Is
Non Greasy
Full Coverage
Best concealer I’ve ever used despite the fact that it tends to crease up a bit
March 29, 2020
Rom, NY, US
Age: 15-24
About Me:
Skincare Obsessed
Skin Tone
Fair
Skin Type
Combination
This Product Is
Brightening
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
favourite concealer
love the coverage and highly recommend this product!
March 29, 2020
Melbourne, Victoria, AU
Age: 15-24
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Normal
This Product Is
Brightening
This Formula Is
Non Greasy
Buildable
Love
Love this product.
March 29, 2020
Portland, OR, US
Age: 25-44
About Me:
Basic Beauty
Skin Tone
Light
Skin Type
Combination
This Product Is
Moisturizing / Hydrating
Brightening
Pore Minimizing
Wrinkle Minimizing
Long Lasting / Long Wearing
This Formula Is
Lightweight
Buildable
Full Coverage
amazing
would highly recommend this product to anyone who has troubles finding the right concealer. I've been using shape for about two years now and won't even touch anything else. hands down the best.
March 29, 2020
Victoria, BC, CA
Age: 15-24
Purchased
1 year ago
About Me:
Makeup Maven