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Eyeshadow palettes can take your look to the next level, whether you are going for the no-makeup makeup look, full-out glam, or somewhere in between! Makeup eye shadow can completely transform your eyes, enhance your natural eye color, or simply call attention toward your eyes. With our eyeshadow palettes, you can create an iconic look all your own!
We have eyeshadows in every color, from natural tans & browns to bright pops of color to accentuate your natural beauty. Our shadows also come in various finishes from matte, shimmer, pearlescent & metallic — so you can switch it up depending on your mood!
Our pressed powder shadows are infused with good-for-you, skinvigorating™ ingredients like Amazonian clay & mineral pigments. Amazonian clay is nature's most perfect ingredient. Our Amazonian clay travels down the Amazon river, picking up nutrients from plants & minerals until we sustainably harvest it to deliver better, longer, truer wear of our shadows. Mineral pigments soother & soften skin, creating a smooth base for your eye looks — no primer needed! As always, our eyeshadow palettes are formulated without parabens, mineral oil, phthalates, triclosan, sodium lauryl sulfate, gluten & more. Our eyeshadows are also dermatologist & ophthalmologist tested, plus safe for contact lens wearers.
How you use your eyeshadow regularly is personal. For a rich pigment, use your finger. This is also the perfect hack for our lazy gals & guys — just swipe on your color of choice! For a sheer wash of color, use a fluffy brush with our neutral eyeshadow palette. You can also use other brushes to create more detailed looks. Use a flat shader eyeshadow brush to pack on shadow all over the lid. Use a tapered blending eyeshadow brush to buff & blend shadow seamlessly into your crease, outer corners & lower lashline to add definition. (Pro tip: Use a flat concealer brush for a crisp cut crease!) Use a liner brush to line the upper & lower lash line for bigger, bolder eyes.
You can apply these methods with the color eyeshadow palette of your choice. For a natural look, you'll want to choose an eye shadow palette with neutral hues, and pair it with a toned down lip gloss lip liner. Use a nude eyeshadow that matches your skin tone. This color will make an excellent base for all over the lid. To add some definition, blend a slightly darker shade of pigmented eyeshadow makeup into your crease. Depending on how much definition you want, use a darker shade to line the lash line.
Eyeshadow is so much more versatile than these basics. Dampen a liner brush with water or setting spray & dip it into one of our Amazonian clay pigments for a liquid-like eyeliner that glides on & dries almost instantly. Applying your makeup eyeshadow with this method creates smooth, precise lines perfect for a cat eye. To highlight the brow bone, use a shade slightly lighter than your skin tone. You can also use a shade with a bit of shimmer for added brightness! To fake eight hours of sleep, add a touch of neutral shimmer to the inner corner of the eye for an awakened look. Just add lip gloss & voila — an easy, effortless look in seconds!
Not sure which eye shadow kit palette is right for you? One of our best-selling tartelette™ Amazonian clay palettes is a great place to start! We recommend tartelette™ in bloom, our award-winning palette featured in Allures' Reader Choice Awards & more (You've probably seen it on your TikTok FYP, too!). This palette includes all the essential everyday shades, from rosy to bronze. The 12 lid, crease & liner shades make eyes look bigger & more open. It's infused with Amazonian clay to prevent smudging & delivers all-day long wear. It's the perfect addition to your makeup kit!
If you prefer rose tones, try our tartelette™ juicy palette. This gorgeous eye color palette palette is great if you're ready to level up & watch your shadow skills bloom. If you want warm shades, try tartelette™ toasted; this palette is like a bonfire with s'mores in a palette and is the perfect complement for a shimmering gloss lip look. For cooler tones, try tartelette™ matte. This palette is especially great if you have oily skin & prefer a matte finish. The best part about all of our tartelette™ palettes is that the 12 lid, crease & liner shades are arranged in coordinated rows for three easy looks. Of course, you can also mix & match the different shades & finishes until you find an eye look that suits you.
If you are new to eyeshadow or always on the go, try one of our mini palettes. These pocket-sized cuties are smaller than a pack of cards and perfect for throwing in your bag! Hot tip: look out for limited-edition palette drops exclusive to tarte.com.
Skip the store & shop online to find your next favorite eye color palette. One of the benefits of shopping online is seeing the complete list of our eyeshadow palettes & other products such as blush, mascara, and foundation. You can also view our shadows & other products on yourself with the help of our virtual try-on tool. If you don't love your purchase, return it for free (for U.S. orders only)! Shopping for someone else? You’re in luck because we offer gift cards! Give 'em a gift card from one of the top makeup brands, the gift that keeps on giving!