Plump up the volume! Whether you’re craving a soft kiss of color or going high-shine glam, tarte has a plumping formula for every lip look. From juicy balms to bold glosses & everything in between, our lip lineup delivers the pout-enhancing power you need in your life. Keep reading to find your perfect match, learn what makes our formulas so addictive & discover how to plump up your lips, your way.

The Original Juicy Lip Plump

If you’re new to the world of tarte plumping lip products & aren’t sure which one is best for you, the original maracuja juicy lip plump is a great place to start. This viral fave is an all-in-1 plumping balm, gloss, color & hydrating treatment with buildable coverage & a glossy plump finish! In addition to our star ingredient maracuja oil, it features a Cushion Comfort XL Complex for a juicy, plumping effect, plus hyaluronic acid & 10+ superfruits to moisturize your lips.

Gloss & Oil Lip Plumpers

If you prefer your plump in a gloss format instead of a stick, the maracuja juicy lip plump gloss is the one for you. While both the original lip plump & this gloss give a shiny gloss finish, the maracuja juicy lip plump gloss features a brush applicator instead. Another customer fave is the maracuja juicy plumping lip oil aka the 1st lip oil in the iconic maracuja juicy lip family. It gives all the conditioning perks of an oil with the high-shine plump of a gloss!

Shimmery Options & Juicy Innovation

Dial up your glam with the maracuja juicy shimmer glass lip plump, which combines high-impact shimmer with juicy hydration. Want a custom shade? The maracuja juicy shift reacts to your natural pH to create a personalized pink flush, all while visibly plumping the look of your lips.

Travel-Size Lip Plumpers

Need to plump on the go? the travel-size maracuja juicy lip plump brings all the benefits of the full-size in a mini format, perfect for bags & back pockets. Other travel-size faves include travel-size maracuja juicy plumping lip oil, available in 3 bestselling shades.

The Perfect Lip Combos

If you’re looking to go even fuller, pair your lip plumper with a liner. We have an assortment of bundles & lip kits like the stain & plump lip & liner duo to make it easy. Find more bundles here & visit our lip collection page to shop other tarte lip faves!