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shape tape™ full-coverage concealer
Best Seller
America's number one concealer brand badge
shape tape™ full-coverage concealer shape tape™ full-coverage concealer
5 out of 5 Customer Rating
4.8 star rating (24,733)
shape tape™ full-coverage concealer Reviews
eye lift effect in a bottle
vegan

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$32
shape tape™ radiant medium coverage concealer
Best Seller
America's number one concealer brand badge
shape tape™ radiant medium coverage concealer shape tape™ radiant medium coverage concealer
4.9 out of 5 Customer Rating
4.4 star rating (274)
shape tape™ radiant medium coverage concealer Reviews
golden hour in a bottle
vegan

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$32
shape tape™ ultra creamy concealer
Best Seller
America's number one concealer brand badge
shape tape™ ultra creamy concealer shape tape™ ultra creamy concealer
5 out of 5 Customer Rating
4.6 star rating (1,121)
shape tape™ ultra creamy concealer Reviews
eye cream in a bottle
vegan

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$32
maracuja juicy lip vinyl gloss
Best Seller
maracuja juicy lip vinyl gloss maracuja juicy lip vinyl gloss
3.8 out of 5 Customer Rating
4.5 star rating (383)
maracuja juicy lip vinyl gloss Reviews
mirror shine gloss
vegan

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$26
tartelette™ XL tubing mascara
Best Seller
Allure best of beauty winner 2024 badge
tartelette™ XL tubing mascara tartelette™ XL tubing mascara
3.4 out of 5 Customer Rating
4.4 star rating (363)
tartelette™ XL tubing mascara Reviews
XL volume, length, lash love
vegan

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maracuja juicy shimmer glass lip plump
Best Seller
maracuja juicy shimmer glass lip plump maracuja juicy shimmer glass lip plump
4.2 out of 5 Customer Rating
4.5 star rating (604)
maracuja juicy shimmer glass lip plump Reviews
shimmer + shine
vegan

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$26
tartelette™ tubing mascara
Best Seller
tartelette™ tubing mascara tartelette™ tubing mascara
3.8 out of 5 Customer Rating
4.4 star rating (1,134)
tartelette™ tubing mascara Reviews
lash extensions in a tube
vegan

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$27
maracuja juicy lip balm gloss
New Shades
maracuja juicy lip balm gloss maracuja juicy lip balm gloss
4.3 out of 5 Customer Rating
4.7 star rating (1,812)
maracuja juicy lip balm gloss Reviews
hybrid gloss balm
vegan

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$26
maracuja juicy lip plump
New Shades
maracuja juicy lip plump maracuja juicy lip plump
3.8 out of 5 Customer Rating
4.4 star rating (795)
maracuja juicy lip plump Reviews
no-needle plump
vegan

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$26
maracuja juicy lip & cheek shift
maracuja juicy lip & cheek shift maracuja juicy lip & cheek shift
4.9 out of 5 Customer Rating
3.8 star rating (386)
maracuja juicy lip & cheek shift Reviews
a personalized pink pop of color
vegan

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$26
maracuja juicy shift
maracuja juicy shift maracuja juicy shift
4.9 out of 5 Customer Rating
4.5 star rating (227)
maracuja juicy shift Reviews
personalized plump
vegan

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$26
sculpt tape™ contour
Best Seller
sculpt tape™ contour sculpt tape™ contour
5 out of 5 Customer Rating
4.5 star rating (324)
sculpt tape™ contour Reviews
makeup artist in a tube
vegan
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$36
blush tape™ liquid blush
Best Seller
blush tape™ liquid blush blush tape™ liquid blush
3.1 out of 5 Customer Rating
4.2 star rating (215)
blush tape™ liquid blush Reviews
blush & glow
vegan
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$36
glow tape™ highlighter
Best Seller
glow tape™ highlighter glow tape™ highlighter
4.2 out of 5 Customer Rating
4.6 star rating (74)
glow tape™ highlighter Reviews
glow era
vegan
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$36
fake awake™ eye highlight
Best Seller
fake awake™ eye highlight fake awake™ eye highlight
4.8 out of 5 Customer Rating
4.4 star rating (581)
fake awake™ eye highlight Reviews
wake up makeup
vegan
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$24
maneater™ silk stick bronzer
maneater™ silk stick bronzer maneater™ silk stick bronzer
4.2 out of 5 Customer Rating
4.7 star rating (75)
maneater™ silk stick bronzer Reviews
snatch and sculpt
vegan
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$29
maneater™ silk stick blush
maneater™ silk stick blush maneater™ silk stick blush
3.1 out of 5 Customer Rating
4.4 star rating (42)
maneater™ silk stick blush Reviews
buildable blendable beauty
vegan
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$29
face tape™ foundation
Best Seller
face tape™ foundation face tape™ foundation
5 out of 5 Customer Rating
4.5 star rating (3,422)
face tape™ foundation Reviews
featherlight full coverage
vegan
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$42
shape tape™ glow powder
shape tape™ glow powder shape tape™ glow powder
5 out of 5 Customer Rating
4.6 star rating (123)
shape tape™ glow powder Reviews
radiant baked finishing powder
vegan
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$36
maneater™ after dark eyeshadow palette
maneater™ after dark eyeshadow palette maneater™ after dark eyeshadow palette
4.5 out of 5 Customer Rating
4.7 star rating (67)
maneater™ after dark eyeshadow palette Reviews
for everyday to evening looks
vegan
tartelette™ in bloom Amazonian clay palette
Best Seller
Allure best of beauty winner 2022 badge
tartelette™ in bloom Amazonian clay palette tartelette™ in bloom Amazonian clay palette
4.5 out of 5 Customer Rating
4.9 star rating (4,652)
tartelette™ in bloom Amazonian clay palette Reviews
neutral & bronze eyeshadows
creaseless hair clips
New!
creaseless hair clips creaseless hair clips
4.9 out of 5 Customer Rating
GRWM hair clips
shape tape™ corrector
shape tape™ corrector shape tape™ corrector
5 out of 5 Customer Rating
4.3 star rating (109)
shape tape™ corrector Reviews
1st-ever plumping corrector
vegan
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$32
shape tape™ glow wand
Best Seller
shape tape™ glow wand shape tape™ glow wand
3.8 out of 5 Customer Rating
4.6 star rating (749)
shape tape™ glow wand Reviews
sheer liquid brightener
vegan
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$32
shape tape™ prime & set bundle
Only Here
Save $12 $34 Value
shape tape™ prime & set bundle shape tape™ prime & set bundle
5 out of 5 Customer Rating
4.9 star rating (16)
shape tape™ prime & set bundle Reviews
makeup extenders
the award winners shape tape™ best-sellers set
New!
Save $26 $58 Value
the award winners shape tape™ best-sellers set the award winners shape tape™ best-sellers set
3.2 out of 5 Customer Rating
FREE maracuja juicy lip
vegan
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$32
($58 Value)
face tape™ all stars bundle
Only Here
Save $22 $74 Value
face tape™ all stars bundle face tape™ all stars bundle
5 out of 5 Customer Rating
4.7 star rating (85)
face tape™ all stars bundle Reviews
face card favorites
vegan
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$52
($74 Value)
the award winners shape tape™ ultra creamy best-sellers set
New!
Save $26 $58 Value
the award winners shape tape™ ultra creamy best-sellers set the award winners shape tape™ ultra creamy best-sellers set
4.3 out of 5 Customer Rating
FREE maracuja juicy lip
vegan
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$32
($58 Value)
shape tape™ full-coverage favorites bundle
Best Seller
Save $22 $74 Value
shape tape™ full-coverage favorites bundle shape tape™ full-coverage favorites bundle
3.2 out of 5 Customer Rating
4.8 star rating (12)
shape tape™ full-coverage favorites bundle Reviews
flawless finish
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$52
($74 Value)
shape tape™ concealer & correct duo
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shape tape™ concealer & correct duo shape tape™ concealer & correct duo
3.1 out of 5 Customer Rating
3.7 star rating (12)
shape tape™ concealer & correct duo Reviews
shape tape™ power duo
vegan
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$49
($64 Value)
shape tape™ glow bar & brush duo
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shape tape™ glow bar & brush duo shape tape™ glow bar & brush duo
5 out of 5 Customer Rating
3.3 star rating (8)
shape tape™ glow bar & brush duo Reviews
glow wardrobe & brush
the award winners shape tape™ radiant best-sellers set
New!
Save $26 $58 Value
the award winners shape tape™ radiant best-sellers set the award winners shape tape™ radiant best-sellers set
5 out of 5 Customer Rating
FREE maracuja juicy lip
vegan
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$32
($58 Value)
maracuja juicy plumping lip oil
Best Seller
maracuja juicy plumping lip oil maracuja juicy plumping lip oil
5 out of 5 Customer Rating
4.5 star rating (185)
maracuja juicy plumping lip oil Reviews
juicy drip, oil rich lips
vegan
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$26
maracuja juicy lipstick
maracuja juicy lipstick maracuja juicy lipstick
5 out of 5 Customer Rating
4.4 star rating (251)
maracuja juicy lipstick Reviews
lipstick balm hybrid
vegan

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$26
maracuja glossy lip oil
maracuja glossy lip oil maracuja glossy lip oil
5 out of 5 Customer Rating
4.6 star rating (257)
maracuja glossy lip oil Reviews
high-shine, sheer pink
vegan
maracuja juicy liquid lip
Only Here
maracuja juicy liquid lip maracuja juicy liquid lip
5 out of 5 Customer Rating
4.0 star rating (70)
maracuja juicy liquid lip Reviews
full coverage liquid lip
vegan

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$26
Makeup
Makeup & skincare products made with vegan, cruelty-free & eco-friendly formulas for easy, everyday glam.