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mascara

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42 Items
  • tartelette™ tubing mascara tartelette™ tubing mascara
    this product is a new arrival
    QuickView
    tartelette™ tubing mascara tartelette™ tubing mascara
    null kn 190
    Product Review:5 out of 5 stars (1)

    VEGAN

  • maneater™ mascara maneater™ mascara
    Allure best of beauty winner 2020 badge
    QuickView
    maneater™ mascara maneater™ mascara
    null kn 190
    2 shades
    Product Review:4 1/2 out of 5 stars (2.7k)
  • lights, camera, lashes™ 4-in-1 mascara lights, camera, lashes™ 4-in-1 mascara
    QuickView
    lights, camera, lashes™ 4-in-1 mascara lights, camera, lashes™ 4-in-1 mascara
    null kn 190
    2 shades
    Product Review:4 1/2 out of 5 stars (6.9k)

    VEGAN

  • maneater™ waterproof mascara maneater™ waterproof mascara
    QuickView
    maneater™ waterproof mascara maneater™ waterproof mascara
    null kn 190
    Product Review:4 1/2 out of 5 stars (11)
  • big ego™ vegan mascara big ego™ vegan mascara
    QuickView
    big ego™ vegan mascara big ego™ vegan mascara
    null kn 190
    Product Review:4 1/2 out of 5 stars (984)

    VEGAN

  • travel-size tartelette™ tubing mascara travel-size tartelette™ tubing mascara
    this product is a new arrival
    QuickView
    travel-size tartelette™ tubing mascara travel-size tartelette™ tubing mascara
    null kn 100

    VEGAN

  • full bloom lights, camera, lashes™ 4-in-1 mascara full bloom lights, camera, lashes™ 4-in-1 mascara
    QuickView
    full bloom lights, camera, lashes™ 4-in-1 mascara full bloom lights, camera, lashes™ 4-in-1 mascara
    null kn 190
    Product Review:5 out of 5 stars (3)

    VEGAN

  • limited edition big ego mascara limited edition big ego mascara
    QuickView
    limited edition big ego mascara limited edition big ego mascara
    After Offer Price kn 103 Original Price kn 190
  • opening act™ lash primer opening act™ lash primer
    QuickView
    opening act™ lash primer opening act™ lash primer
    null kn 185
    Product Review:5 out of 5 stars (69)

    VEGAN

  • merry mascara must-haves merry mascara must-haves
    QuickView
    merry mascara must-haves merry mascara must-haves
    After Offer Price kn 185 Original Price kn 270
  • lights, camera lashses mascara on pink background
  • lash paint™ mascara lash paint™ mascara
    QuickView
    lash paint™ mascara lash paint™ mascara
    null kn 190
    Product Review:4 1/2 out of 5 stars (1.6k)

    VEGAN

  • lash smoothie™ volumizing hemp mascara lash smoothie™ volumizing hemp mascara
    QuickView
    lash smoothie™ volumizing hemp mascara lash smoothie™ volumizing hemp mascara
    null kn 190
    Product Review:4 1/2 out of 5 stars (106)

    VEGAN

  • limited edition maneater™ mascara limited edition maneater™ mascara
    QuickView
    limited edition maneater™ mascara limited edition maneater™ mascara
    After Offer Price kn 103 Original Price kn 190
  • gifted™ Amazonian clay smart mascara gifted™ Amazonian clay smart mascara
    QuickView
    gifted™ Amazonian clay smart mascara gifted™ Amazonian clay smart mascara
    null kn 190
    Product Review:5 out of 5 stars (410)
  • surfer curl™ volumizing mascara surfer curl™ volumizing mascara
    QuickView
    surfer curl™ volumizing mascara surfer curl™ volumizing mascara
    null kn 190
    Product Review:4 out of 5 stars (530)

    VEGAN

  • gifted™ Amazonian clay smart mascara
    QuickView
    gifted™ Amazonian clay smart mascara gifted™ Amazonian clay smart mascara
    null kn 190
    Product Review:4 1/2 out of 5 stars (1.6k)

    VEGAN

  • tarte™ superstars value set tarte™ superstars value set
    this product is a new arrival
    QuickView
    tarte™ superstars value set tarte™ superstars value set
    null kn 235
  • tarte sugar rush™ lights, camera, lashes 4-in-1 mascara™ yellow packaging sugar rush™ lights, camera, lashes™ 4-in-1 mascara
    QuickView
    sugar rush™ lights, camera, lashes™ 4-in-1 mascara sugar rush™ lights, camera, lashes™ 4-in-1 mascara
    null kn 190
    Product Review:4 1/2 out of 5 stars (117)

    VEGAN

  • mini lash smoothie™ volumizing vegan mascara mini lash smoothie™ volumizing vegan mascara
    QuickView
    mini lash smoothie™ vegan mascara mini lash smoothie™ vegan mascara
    null kn 75
    Product Review:4 1/2 out of 5 stars (48)

    pick 5 for 50% OFF!

    VEGAN

  • mini sugar rush™ lights, camera, lashes 4-in-1 mascara mini sugar rush™ lights, camera, lashes 4-in-1 mascara
    QuickView
    mini sugar rush™ lights, camera, lashes 4-in-1 mascara™ mini sugar rush™ lights, camera, lashes 4-in-1 mascara™
    null kn 75
    Product Review:4 1/2 out of 5 stars (110)

    pick 5 for 50% OFF!

    VEGAN

  • best of lashes mascara set best of lashes mascara set
    Save kn 239,00
    QuickView
    best of lashes mascara set best of lashes mascara set
    null kn 255 (kn 494 value)
    Product Review:5 out of 5 stars (41)
  • lights, camera lashes™ bonus set lights, camera lashes™ bonus set
    Save kn 108,00
    QuickView
    lights, camera lashes™ bonus set lights, camera lashes™ bonus set
    null kn 185 (kn 293 value)
    Product Review:5 out of 5 stars (28)

    VEGAN

  • lash wishlist mascara must-haves lash wishlist mascara must-haves
    Save kn 230,00
    QuickView
    lash wishlist mascara must-haves lash wishlist mascara must-haves
    null kn 285 (kn 515 value)
    Product Review:5 out of 5 stars (5)
  • maneater™ lash curler set maneater™ lash curler set
    QuickView
    maneater™ lash curler set maneater™ lash curler set
    null kn 140
    Product Review:4 1/2 out of 5 stars (3)
  • fearsome lashes maneater™ mascara bundle fearsome lashes maneater™ mascara bundle
    Save kn 160,00
    QuickView
    fearsome lashes maneater™ mascara bundle fearsome lashes maneater™ mascara bundle
    null kn 355 (kn 515 value)
  • major maneater™ alert mascara bundle major maneater™ alert mascara bundle
    Save kn 160,00
    QuickView
    major maneater™ alert mascara bundle major maneater™ alert mascara bundle
    null kn 355 (kn 515 value)
    Product Review:4 out of 5 stars (1)
  • big ego™ mascara BONUS set big ego™ mascara BONUS set
    QuickView
    big ego™ mascara BONUS set big ego™ mascara BONUS set
    After Offer Price kn 158 Original Price kn 190
  • all-star lashes lights, camera, lashes™ trio all-star lashes lights, camera, lashes™ trio
    Save kn 160,00
    QuickView
    all-star lashes lights, camera, lashes™ trio all-star lashes lights, camera, lashes™ trio
    null kn 355 (kn 515 value)
    Product Review:5 out of 5 stars (2)
  • lashed & lifted lash curler & mascara duo lashed & lifted lash curler & mascara duo
    QuickView
    lashed & lifted lash curler & mascara duo lashed & lifted lash curler & mascara duo
    null kn 130
    Product Review:5 out of 5 stars (15)

    VEGAN

  • picture perfect™ eyelash curler & deluxe lights, camera, lashes™ mascara picture perfect™ eyelash curler & deluxe lights, camera, lashes™ mascara
    QuickView
    picture perfect™ eyelash curler & deluxe lights, camera, lashes™ mascara picture perfect™ eyelash curler & deluxe lights, camera, lashes™ mascara
    null kn 140
    Product Review:4 1/2 out of 5 stars (444)
  • travel-size surfer curl™ volumizing mascara travel-size surfer curl™ volumizing mascara
    QuickView
    travel-size surfer curl™ volumizing mascara travel-size surfer curl™ volumizing mascara
    null kn 100
    Product Review:4 out of 5 stars (32)
  • travel-size maneater™ waterproof mascara
    QuickView
    travel-size maneater™ waterproof mascara travel-size maneater™ waterproof mascara
    null kn 100
    Product Review:4 1/2 out of 5 stars (3)
  • travel-size maneater™ mascara travel-size maneater™ mascara
    Allure best of beauty winner 2020 badge
    QuickView
    travel-size maneater™ mascara travel-size maneater™ mascara
    null kn 100
    Product Review:4 1/2 out of 5 stars (136)
  • travel-size lash paint™ mascara travel-size lash paint™ mascara
    QuickView
    travel-size lash paint™ mascara travel-size lash paint™ mascara
    null kn 100
    Product Review:4 1/2 out of 5 stars (154)

    VEGAN

  • travel-size opening act™ lash primer travel-size opening act™ lash primer
    QuickView
    travel-size opening act™ lash primer travel-size opening act™ lash primer
    null kn 115
    Product Review:4 1/2 out of 5 stars (63)

    VEGAN

  • travel-size lights, camera, lashes™ 4-in-1 mascara travel-size lights, camera, lashes™ 4-in-1 mascara
    QuickView
    travel-size lights, camera, lashes™ 4-in-1 mascara travel-size lights, camera, lashes™ 4-in-1 mascara
    null kn 100
    Product Review:4 1/2 out of 5 stars (98)

    VEGAN

mascara

Learn More

Mascara is a makeup bag must-have. One swipe of rich black pigment is an instant mood (& lash) booster!

Whether you’re going for a natural look or your mantra is the “bigger the better,” there’s a tarte™ mascara for you! There’s a reason it's one of our top product categories featured in the media & on TikTok.

Not sure which mascara is right for you? If you have short eyelashes, try one of our lengthening mascaras. If you have slick straight lashes, you’ll want a mascara that curls. If you have dense lashes, look for a brush that separates every last lash. If you have thin lashes, get a volumizing mascara. If you have brittle lash hair, look for a formula with powerful ingredients that condition & strengthen.

Our mascaras are only infused with the best, good-for-you ingredients like jojoba to help hydrate, strengthen & protect lashes & carnauba wax for smooth application with lengthening & volumizing benefits.

If you have sensitive eyes or skin around the eyes, don’t worry — our mascaras are ophthalmologist tested, safe for contact lens-wearers & dermatologist tested. Plus, all of our mascaras are free of synthetic fragrances.

Let’s talk specifics. Our best-selling maneater™ mascara has been featured across the globe from newsstands to TikTok, & it won an Allure Best of Beauty Award for best mascara in the drama category. The custom brush features over 500 bristles that coat & separates each & every single lash. You’ll notice an immediate improvement in length, volume & curl. No, really — 100% of subjects in a clinical study had longer, fuller lashes after application. It looks like falsies! It’s perfect if you’re a social butterfly, as it delivers 16 hours of long wear to take you from day to night. Pair it with the rest of our maneater™ collection for fierce cat eyes & more purr-fect looks.

If you’re looking for an instant lash lift, lights, camera, lashes™ is like a push-up bra for your lashes™! This 4-in-1 mascara volumizes, lengthens, curls & conditions. The 360° magniLASH wand was designed with straight lashes in mind, featuring short bristles for volume & longer bristles for curl. The ultra-dark pigment defines lashes & makes eyes appear bigger.

If you haven’t heard, our maneater™ & lights, camera, lashes™ mascaras got sisters in 2022. You asked & we delivered a new brown color in both formulas. We also took the same great maneater™ formula you know & love & made it waterproof (we already have a lights, camera, splashes™ waterproof mascara, too)!

If you’re going for lashes au naturel, clean up your lash game with surfer curl™ volumizing mascara. The lash lifter™ wand lifts & fans out lashes, delivering natural volume & curl. In fact, it delivers a 46% increase in lash curl. No, seriously — 100% of subjects in a clinical study said their lashes looked instantly fuller. Did we mention it’s sweatproof, 12-hour flake-free & 12-hour smudge-proof? The thing that really sets this mascara apart is its nourishing formula. It’s infused with conditioning antioxidants like marine plants, vitamin E & gardenia flowers. Plus, water & castor oil moisturize lashes.

You will also love our sugar rush™ lash smoothie™ volumizing hemp mascara. This baby is like a green smoothie for your lashes! It’s a lash treatment & mascara in one. Our proprietary green queen™ complex is infused with nourishing hemp to stimulate lash hair, castor to promote healthier-looking lashes, essential fatty acid coconut to protect, kiwi to condition, essential fatty acid avocado to nourish, conditioning baobab to repair, plus plant waxes to ensure smooth application. The dual-sided brush features short bristles to separate & define lashes while the longer bristles volumize & curl. 100% of subjects in a clinical study agree the brush delivers buildable volume. Actually, it delivers a 40% increase in curl & a 25% increase in volume! Need we say more?

These are just a few of our favorite mascaras, but the list goes on. Mascara is personal, but we have something for everyone — that’s why we’re one of the number one cosmetics brands. Trust us; you’ll never reach for faux lashes again & forget lash extensions, just a few swipes of our best mascara is all you need. It’ll completely change your view!

P.S. all of our mascaras come in travel size!

The secret to any good mascara, according to our professional makeup artist, is priming your lashes. Our opening act™ lash primer not only primes but gives lashes a boost up while also strengthening. The 360° magniLASH brush evenly applies the lengthening formula to make lashes appear fuller & thicker. The formula is similar to a lash treatment, infused with plant-derived thickening agent cellulose, conditioning olive esters to protect lashes, antioxidant vitamin C to fight free radicals & natural emollient carnauba wax. This formulation enhances the length, curl & volume of your mascara of choice.

When it comes to mascara application, you don’t have to be a pro. It’s easy to learn  — just follow these tips. Pump up your lashes with one of our lash lift curlers, then prime. Place the brush of your mascara at the root of your lashes & wiggle in a zig-zag motion to the tip. If you’re going for a bold look, the more mascara, the better. Apply multiple layers for maximum drama. You can create an eye-catching look with your fave eyeshadow & a strong eyeliner on your lash line, finished with a volumizing mascara. Swipe on your favorite lip liner & lipstick for a ready-in-5 look.

If you’re unsure which tarte™ mascara is right for you, go to our mascara quiz (you can find it in our navigation menu under the “explore” tab) & submit your answers. If you play your cards right, you might just end up with your forever mascara. You can buy it right then & there online — no need to go to the store. If you don’t absolutely love your purchase, return it for free within 30 days (United States customers only).

Need more help? You can always reach out to our customer service team, whether you want information about your orders, our terms & privacy, or just to say hi!

tarte makeup eyes mascara

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