1.2K

base tape™ hydrating primer

base tape™ hydrating primer

Regular price $34
Regular price Sale price $34

base tape™ hydrating primer

Regular price $34
Regular price Sale price $34
View full details
swatch canvass

pair with

Tarte Face Tape foundation bottle stands upright with pump exposed, cap beside it on a white background. Text transcribed: tarte; face tape; foundation; fond de teint.
face tape™ foundation
$42
22N light neutral
97%
said skin felt instantly hydrated & looks healthier*
100%
said it makes foundation look better*
100%
said it smooths the appearance of fine lines under foundation*

Skincare priming serum that’s like a makeup magnet!

Overall rating: 4.7245407 / 5 from 1198 reviews.

AI Generated Review Summary

The base tape™ hydrating primer is praised for its hydrating properties, seamless makeup application, and long-lasting effects. Customers love its amazing coconut scent and how it leaves the skin feeling soft and hydrated. The full size and excellent base make it a go-to for everyday use.

Summary topics

  • Hydration: 7%
  • Makeup Longevity: 7%
  • Scent: 31%
  • Application Ease: 3%
  • Product Size: 3%

Review topics: ["size","absorbs","results","smells","fragrance","wrinkles","weight","issues","feels","texture","design","liner","amount","residue","glow","price","consistency","packaging","skin","buy","formula","bottle","look","use","base","face","pores","difference","breakouts","light"].

Review highlights

  • "My foundation applies perfectly over it and makes my skin look flawless."Lisa P.
  • "It is very light weight and keys my skin feeling soft and hydrated."Megan L.
  • "My skin feels so soft and hydrated with this primer and my foundation glides on so nicely!"Dae R.

Reviews

Great Primer for Oily Skin

"My skin gets oily throughout the day so I use a primer and this helps so much. I love it and my make up lasts longer. I also love the light coconutty scent it has"

Regina O. (5/5)

Base tape

"This base tape works very well before applying concealer"

erika G. (5/5)

Love it

"Makes my skin so smooth and feels great"

Deanna G. (5/5)

hydrating primer

"I love it! helps my face feel hydrated throughout the day even with some makeup overtop"

Ellie C. (5/5)

Go to primer

"I LOVE this product-leaves my skin feeling smooth and hydrated"

Allison D. (5/5)

My go to

"I am 46 and it’s hard to find products that work well on “mature” skin. This is my go to. It is hydrating and feels nice on my skin."

Jaclyn E. (5/5)

This is the best primer

"It helps keep my makeup feeling Dewey and fresh all day!"

Mackenzie B. (5/5)

Great Hydration

"I love this primer because it has taken the place of my moisturizer, too!"

Carley I. (5/5)

Little luxury on my skin

"I really like the way it makes my skin feel when I put this on. I tend to have dry patches and this primer helps greatly!!"

Valorie R. (5/5)

"Perfect for using under the eye befire applying concealer, doesn’t feel sticky or uncomfortable abd dries fairly quickly, would recommend!"

Hazel (5/5)

Q&A

Can you use this under the skin treat or the bb tinted primer because I use those instead of foundation?
Hi! Yes of course our base tape primer provides a nice hydrating base before any foundation application.
is it good for skin with wrinkles?
I have some fine lines and it doesn't sink into them at all. I think it helps keep your skin looking fresh moisturized and that helps a lot.
Is this pore filling?
Hardly
Has the formula changed along with packaging?
The formula is unchanged. It is great. This primer pairs really great with the shape tape foundation and shape tape concealer. It is such a really great hydrating formulation that prolongs the wear of the foundation and concealer. It creates for a flawless base. My foundation and concealer last much longer when I use this as opposed to when I skip it if I'm in a rush. If I've forgotten to use this primer my foundation starts to feel a little tired after 12 hours of wear. But if I'm wearing this primer it prolongs the wear time of my foundation and concealer. It is like a drink for the skin.
Why has the packaging changed?
Every now and then the packaging is updated to reflect the brand. Tarte are a vegan company.