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travel-size base tape™ hydrating primer
travel-size base tape™ hydrating primer
travel-size base tape™ hydrating primer
travel-size base tape™ hydrating primer

video

travel-size base tape™ hydrating primer
travel-size base tape™ hydrating primer
travel-size base tape™ hydrating primer

travel-size base tape™ hydrating primer travel-size base tape™ hydrating primer

skincare priming serum 0.51 fl oz / 15 mL
$16

  • VEGAN
Full Size 1.01 fl oz / 30 mL Travel Size(Selected) 0.51 fl oz / 15 mL
Free returns
Full Size 1.01 fl oz / 30 mL Travel Size(Selected) 0.51 fl oz / 15 mL

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shape tape™ prime & set bundle

shape tape™ prime & set bundle

$20 ($32 value)

Product Review:5 out of 5 stars
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Details

WHAT IT IS

Skincare serum primer that's like a makeup magnet - in travel size!

WHAT IT DOES

  • keeps skin hydrated for 12 hours
  • improves foundation application & extends wear
  • helps prevent makeup from caking in lines or pores
  • gives skin a smoother, plumper appearance
  • lightweight serum texture with coconut scent!

TARTELETTE™ TESTED*

  • Immediately before foundation application:
    • 97% said skin felt nourished & had a healthy glow
    • 97% said skin felt instantly hydrated & smoother
    • 100% said skin appeared hydrated & felt soft
  • Immediately after foundation:
    • 100% said it helped foundation apply more evenly
    • 97% said it helped skin look smoother under foundation
    • 97% saw an improvement in the appearance of fine lines
  • After 1 week of use:
    • 100% said product felt nourishing
    • 100% said skin felt & appeared hydrated throughout the day
    • 97% said skin felt softer & looked fresher
    • 97% said skin appeared smoother

*Based on a consumer perception study of 35 participants

CLINICAL RESULTS**

  • 12-hour hydration
  • extends the wear of foundation
  • dermatologist tested
  • vegan

**based on a clinical study of 35 participants

SKINVIGORATING™ INGREDIENTS

  • coconut: nourishes to leave skin smooth & soft
  • jojoba: soothes & helps leave skin soft & supple 
  • centella asiatica: antioxidant, rich in amino acids, to hydrate
  • vitamin E: natural preservative that also acts as an emollient & antioxidant

 

Always formulated without: Parabens • Mineral Oil • Phthalates • Triclosan • Sodium Lauryl Sulfate • Gluten

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4.7 / 5.0
137 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
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Rated 5 out of 5
Face Tape users need this primer!
A must have for the new Face Tape. I was not expecting the face tape to be so thick. A wee bit goes a long way and I was spreading it with a moist sponge. Then, the PRIMER!! I love it. Perfect for preparing your face to receive the face tape. Still just need a very small amount of face tape, but it spreads easily and evenly with the primer.
February 24, 2023
Fairhope , AL, US
Age: 45-64
Purchased
 1 month ago
About Me:
Basic Beauty
Rated 5 out of 5
So Smooth!
This stuff goes on so well and leaves my skin hydrated without being sticky or weighed down!
December 22, 2022
Grand Rapids, MI, US
Age: 25-44
Purchased
 3 months ago
About Me:
Basic Beauty
Rated 5 out of 5
Good base
Great for the foundation of putting on makeup.
This review was collected as part of a loyalty reward promotion
February 3, 2022
Longwood, FL, US
Age: 15-24
Purchased
 over 2 years ago
About Me:
Basic Beauty
Rated 5 out of 5
Definitely A must have
It does exactly what it says it's going to. Make's your face smooth and pores less noticeable , and your face ready for your foundation.
This review was collected as part of a loyalty reward promotion
January 9, 2022
Douglasville, GA, US
Age: 25-44
Purchased
 1 year ago
About Me:
Basic Beauty
Rated 5 out of 5
Lightweight yet effective!
A solid lightweight primer. Feels nice on my skin, following AM skincare and serums. Holds makeup well during the day.
October 8, 2021
Vancouver, BC, CA
Age: 25-44
About Me:
Skincare Obsessed
Rated 5 out of 5
Great daily primer
I use this product every day. It works well on my dry, sensitive skin, and it's a decent value-- compared to other high-quality brands, it's pretty large for a "mini."
This review was collected as part of a loyalty reward promotion
October 8, 2021
Holliston, MA, US
Age: 25-44
Purchased
 over 2 years ago
About Me:
Basic Beauty
Rated 4 out of 5
Decent
I don’t feel like this has as much coverage as I expected for a moisturizing primer, as some I’ve used that are for oily skin seem to cover pores and smooth out my skin a bit more. I do love the smell of it, it reminds me of the beach, and that combined with my SPF cream that smells like oranges makes my mornings happy-scented. I had just tried another brand, Fenty, and this is better by far. It’s very solid, I just would have liked a bit more substance to it.
This review was collected as part of a loyalty reward promotion
June 19, 2021
Waldoboro, ME, US
Age: 25-44
Purchased
 1 year ago
About Me:
Basic Beauty
Rated 4 out of 5
Loved it
I loved this product and will but more!
This review was collected as part of a loyalty reward promotion
May 28, 2021
Indianapolis, IN, US
Age: 45-64
Purchased
 1 year ago
About Me:
Skincare Obsessed
Rated 5 out of 5
Makes my dry skin flawless!
Makes my skin sooo smooth!! I have sensitive dry skin so a lot of products either make me break out or don’t hydrate me enough. This made my skin so smooth, didn’t break me out and helped my makeup stay on all day!
This review was collected as part of a loyalty reward promotion
May 5, 2021
Butler , PA, US
Age: 15-24
Purchased
 1 year ago
About Me:
Basic Beauty
Rated 5 out of 5
The BEST primer for dry skin
I'm obsessed with this primer. It makes my foundation look flawless.
Flawless complexion
Flawless complexion
April 10, 2021
Independence, KY, US
Age: 25-44
Purchased
 over 2 years ago
About Me:
Makeup Maven