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shape tape™ creamy concealer

shape tape™ creamy concealer

Regular price $32
Regular price Sale price $32

shape tape™ creamy concealer

Regular price $32
Regular price Sale price $32
light skin with a balance of warm & cool undertones
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swatch canvass

pair with

Makeup brush with wooden handle on a white background
concealer paw brush
$29
100%
said it covers dark circles & undereyes look smoother*
100%
said skin looks smoother & not cakey*
100%
said it feels hydrating & lightweight*

Our iconic shape tape™ concealer, now with a built-in eye cream for 24-hr moisturizing!

    how to

    how to apply
    apply
    concealer under eyes or over imperfections
    how to blend
    blend
    upward with the concealer paw brush
    how to set
    set
    with creaseless™ setting powder
    how to go
    go

    trophy case

    Award badge
    certified inclusive
    SeeMe Inclusivity Index 2025
    best full coverage undereye concealer
    Parade Better Than Ever Beauty Awards 2025

    Overall rating: 4.645234 / 5 from 1773 reviews.

    AI Generated Review Summary

    Shape Tape™ Creamy Concealer offers excellent coverage and a natural look, praised for its ability to blend seamlessly and hide dark circles. While opinions on the shade vary, the formula and built-in eye cream are highly appreciated.

    Summary topics

    • Blending: 5%
    • Coverage for Fine Lines: 3%
    • Natural Look: 5%
    • Dark Circles Coverage: 4%
    • Overall Coverage: 28%

    Review topics: ["coverage","skin","look","concealer","formula","shade","circles","shape tape","color","feels","texture","blends","consistency","eyes","spots","buy","face","size","packaging","lines","wrinkles","pores","amount","works","improvement","results","glow","match","bottle","customer service"].

    Review highlights

    • "Now I get the coverage I love nice texture and no fine lines."Rachael V.
    • "Love the creamy formula it blends out nicely under my eyes and does a good job at covering dark circles"Carole E.
    • "The creamy formula hides fine lines and any bumbs (milia) and blends so nice with my foundation."Alexandria M.

    Reviews

    Love it

    "Amazing formula and great coverage! It’s the best"

    P. C. (5/5)

    My favorite product ever

    "I love this formula, nice and moisturizing and light coverage. Best concealer out there."

    Katie (5/5)

    Great Concealer - Love the texture

    "I have dark circles under my eyes and this concealer covers them smoothly, without caking and leaves a smooth finish"

    Kelly C. (5/5)

    The best

    "I have dark undereye circles and tried so many other concealers, nothing beats the shape tape"

    Babs (5/5)

    The best!!!

    "I really recommend this concealer!!! It matches me perfectly. I always have problems finding the shade but with the quiz i got it perfectly for me"

    Alexandra C. (5/5)

    Great for tired moms

    "I love how much coverage this gives. It's my favorite concealer, it doesn't create a cakey appearance at all and blends SUPER well! Really hides the sleep deprived mom bags under my eyes!"

    Kristen H. (5/5)

    The best under eye concealer!

    "Super great coverage that feels moisturizing"

    Taylor L. (5/5)

    Very creamy and hides the

    "Very creamy and hides the fine lines"

    Jeanna M. (5/5)

    Love love love

    "It îs The best concealer"

    Borcea S. (5/5)

    Love this concealer

    "I’m 57 used a lot of different types of concealers this one feels the best and looks the best for me I have rosacea and it really helps cover"

    Elizabeth A. (5/5)

    Shape Tape Creamy is the Best!

    "Shape Tape Creamy Concealer is the absolute only concealer that I will buy for my mature skin. It does NOT settle in the fine lines!"

    Sonya H. (5/5)

    The Best Concealer

    "I have used this concealer for over five years. Under my eyes are never caky and look bright. I’ll always purchase it wherever I am."

    Araz S. (5/5)

    Q&A

    If I'm medium tan sand in foundation what would be a good color for under eye concealing/highlighting?
    Hi Depending on which look you are trying to achieve! If your want your concealer to be complexion matching you could go with the same shade but if you wanted a brightening effect for under your eyes I would recommend going with a shade lighter in the same undertone 34S (medium sand).
    Difference between shape tape ultra creamy and hydrocealer concealer ? Which is better for NOT settling into lines?
    Hi! Shape tape ultra creamy is a full coverage natural matte concealer. Hydocealer is a light-medium coverage and is perfect for that "no makeup makeup look" Both options are creaseproof.
    Is this a good concealer for mature skin?
    Hi there our shape tape ultra cream is great for mature normal to dry skin. Check it out!
    is this only for the eye area?
    Hi! You can use our shape tape concealer all of the face & body as well.
    Does it settle into the wrinkles?
    For me yes when applying it it built up in my under eye wrinkles. Could've maybe tried blending it out of the wrinkles once dried in 10 or so mins but knew id realistically never take time for that. Maybe this depends on skin type? When I tried it my skin was neither dry nor very hydrated.

    FAQs

    house of tapes™

    8hrs of sleep in a swipe
    eye cream in a stick
    undereye espresso shot
    golden hr in a bottle
    full coverage
    buildable full coverage
    full coverage
    medium buildable
    matte
    natural matte
    moisturizing matte
    radiant
    crease-proof undereye coverage
    blurs & spot conceals
    24-hr hydration
    no-makeup makeup
    combo or oily skin
    all skin types
    dry skin
    all skin types